This week on the channel +61K views this week

Steel frames, wood houses and an 'iron triangle' for Kris Krohn

Carson Tietjen asks whether a business can be cheaper, faster and better at once, and Kris answers with Amazon, Netflix and a three-day frame for a 3,000-square-foot home.

Why this story? The channel's weekly summary: what went up this week, what is drawing views now, and where the channel stands among similar channels.

Why Wood Houses Are Losing to Steel (Cheaper, Faster AND Stronger)Why Wood Houses Are Losing to Steel (Cheaper, Faster AND Stronger)

Kris Krohn spent his week on one material. Six uploads went up, and nearly all of them circle the same idea: that homes in America could be framed in recycled steel instead of wood.

The longest of them, "Why Wood Houses Are Losing to Steel (Cheaper, Faster AND Stronger)", starts far from any building site. Carson Tietjen puts the old "iron triangle" of business to Kris: cheaper, faster or better, pick two. Kris answers with Amazon, Uber and Dell, and with Blockbuster and Netflix, before turning to the housing shortage the description puts at 4.6 million homes. The video then visits Australia, where steel framing took off, and lands on the comparison the title promises. By the description's account, a steel frame for a 3,000-square-foot house goes up in three or four days, where wood takes weeks.

The rest of the week fills in the edges: a look at 3D-printed steel-framed houses, a pitch to builders on switching, and a talk on housing and the retirement gap. The newest steel video, half a day old, is picking up views fastest.

The week's most watched upload, a short question about whether timber framing is sustainable, turned its comment section into a debate. Several viewers answer that trees can be grown for building while metal has to be mined, and one asks, deadpan, how to grow a steel tree.

The channel ran a little below its usual pace, with about 60,000 views over the week, the fewest among the money and investing channels nearest its size. Nearby, Ramit Sethi's I Will Teach You To Be Rich is running well above its own norm.

Published on Trari

Read next

Also in Money, investing and businessVideo taking off 53x its usual first dayWelders, supply chains and Trump-class battleships: Business Insider inside a US naval shipyardA half-hour tour of how American warships get built, and a comment section that keeps circling back to one question: what shipyard workers are paid.Channel: Business Insider · Story of October 4, 2026

What viewers say

The comments under "Is traditional timber frame construction sustainable?"

Public comments from the video's page on YouTube

The videos drawing views on Kris Krohn right now

The facts
Channel
Kris Krohn
Subscribers
1,120,000
Channel views, last 7 days
60,510
Videos published this week
6
Video published
October 1, 2026
Video views so far
2,265
Views on its first day
1,908

The numbers

Here is how Kris Krohn's week of steel and housing videos added up.

views gained this week, compared with similar channels
Your Rich BFF
19,674,191
Patrick Boyle
3,338,857
I Will Teach You To Be Ri…
1,129,958
Ben Mallah
776,698
BiggerPockets
247,408
Vincent Chan
236,381
The Graham Stephan Show
159,321
Marko - WhiteBoard Finance
75,417
Kris Krohn
60,510
subscribers
1,120,000
no significant change in the last 7 days
total views
107,443,868
views per day
7,762
typical day: 10,366
compared with similar channels (subscribers)
Patrick Boyle
1,350,000
Your Rich BFF
1,290,000
BiggerPockets
1,270,000
The Graham Stephan Show
1,240,000
I Will Teach You To Be Ri…
1,130,000
Kris Krohn
1,120,000
Ben Mallah
1,110,000
Marko - WhiteBoard Finance
1,030,000
Vincent Chan
989,000
As of October 4, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
Developed with YouTube

💡 Test your knowledge

Kris uses Blockbuster as a lesson in disruption. Which company began by mailing DVDs to subscribers before turning to streaming?

Where next?