Bobby Pulido's congressional bid brings South Texas into midterm focus
An election-day report connects Hispanic participation in Texas with household costs and the struggle for control of Congress.
Why this story? One of MILENIO's most watched videos since yesterday, with 108,095 views.
MILENIO: The Mexican news channel and newspaper of Grupo Multimedios. 8.3M subscribers and 7.7B views.
Voto hispano y economía marcan elecciones intermedias en Estados Unidos
Things we can learn from the video
Press to jump
- 0:21Padilla reports from Edinburg on Hispanic voters' importance to the Texas election.
- 1:02Strong early participation frames the congressional contest between singer Bobby Pulido and incumbent Monica De La Cruz.
- 2:09The Abbott-Hinojosa governor's race shares attention with voters' dissatisfaction over household costs.
- 4:30Rico explains the House and Senate contests from outside a Washington polling location.
- 5:43Rico identifies inflation, gasoline prices and cuts to healthcare and assistance programs as sources of voter discontent.
- 7:16A possible change in House control could also mean a change of speaker.
Tejano singer Bobby Pulido's move into electoral politics gives this Texas midterm report a familiar face: a recording artist seeking a congressional seat held by Republican Monica De La Cruz.
Reporting from a university campus in Edinburg, South Texas, Liliana Padilla describes strong early voting and the importance of Hispanic participation. MILENIO, Mexico's news broadcaster, places the contest for Texas's 15th District alongside the statewide race between Republican Governor Greg Abbott and Democrat Gina Hinojosa.
Padilla puts the Hispanic electorate at roughly six and a half million eligible Texas voters. But her account is not simply about the size of a voting bloc. She describes economic disenchantment, citing inflation and gasoline prices as pressures influencing voters' choices. Abbott is seeking a fourth term in the election-day coverage; Hinojosa is challenging him after serving in the Texas House.
The report then moves to Rodrigo Rico outside Washington's Martin Luther King Jr. Memorial Library. Polling-place signs, an official ballot drop box and "I voted / Yo voté" stickers accompany his explanation of the congressional stakes.
Rico describes voters struggling to make their money last until payday and points to dissatisfaction over healthcare and food-assistance cuts. He connects those concerns to the contest for the House of Representatives, where a Democratic majority could replace Republican Speaker Mike Johnson with a Democratic leader.
The video, "Voto hispano y economía marcan elecciones intermedias en Estados Unidos" ("Hispanic vote and economy shape US midterm elections"), captures the voting-day picture rather than the final results. Its distinctive thread is the link between a South Texas congressional contest, Hispanic participation and the everyday costs the correspondents say voters are weighing.
An American Tejano singer and Texas politician who is the representative-elect for Texas's 15th congressional district.
More on Wikipedia ›A Republican who has represented Texas's 15th congressional district in the U.S. House of Representatives since 2023.
More on Wikipedia ›A Republican politician who has been governor of Texas since 2015. He previously served as the state's attorney general.
More on Wikipedia ›A Democratic lawyer and Texas governor-elect who has represented the 49th district in the Texas House of Representatives since 2017.
More on Wikipedia ›A Republican who has been speaker of the U.S. House of Representatives since 2023 and has represented Louisiana's 4th congressional district since 2017.
More on Wikipedia ›Published on Trari
Where next?
- Channel
- MILENIO
- Subscribers
- 8,320,000 ▲ 10,000 this week
- Channel views, last 7 days
- 19,415,744
- Channel views, pace per day
- 2,942,670 (on a normal day: 2,097,469)
- Video published
- November 3, 2026
- Video views so far
- 108,095 (less than a day online)
- Video views, pace per day
- 157,034
The numbers
The election-day report drew about 108,000 views since yesterday, placing it among Mexico's most-watched news videos over that period.
💡 Test your knowledge
Which civil rights leader gives his name to the Washington library in this report?
Rodrigo Rico reports from outside the Martin Luther King Jr. Memorial Library in Washington.


