Video taking off 49x its usual first day

Trump at 27% among Latino voters: Kristen Welker brings the poll to Sunday TODAY

The Meet the Press moderator's short conversation with Willie Geist led a Sunday when the show's news clips ran well ahead of its usual pace.

Why this story? The video opened at a pace of 232,350 views a day, 49 times a normal first day on this channel (4,708).

Trump’s Approval Rating at 27% Among Latinos Ahead of MidtermsTrump’s Approval Rating at 27% Among Latinos Ahead of Midterms

A clip from Sunday TODAY, barely sixteen hours old, has already passed 189,000 views. For this channel, whose short clips usually spend their first day in the low thousands, that is a different kind of morning.

The subject is a single number. Kristen Welker, who moderates Meet the Press, sits down with Willie Geist to walk through new polling from NBC News and Telemundo that puts President Donald Trump's approval among Latino voters at 27 percent, four weeks before the midterms. Her point, as the description tells it, is about the change: in 2024, Latino voters helped carry Trump to the White House because they trusted him on the economy, and that support now appears to be shifting back toward Democrats.

The comments came in at a pace this channel's shorts almost never see. A typical one gathers a comment or two on its first day; this one has hundreds. Much of the conversation turns on one question, who the 27 percent are. Another thread is about the vote itself, with reminders to register, including one about Texas's registration deadline falling on Monday.

It was not the only Sunday TODAY piece pulling an unusual crowd. Tom Costello's report on the attempted takeover of a Dubai-Tel Aviv flight, part of a Sunday Focus on airline safety, ran close behind. A second midterm story, Julie Tsirkin's report from Trump's late-night Ohio rally for Sen. Jon Husted in his race against Sherrod Brown, also drew well above the usual. Politics and security did the pulling, and Welker's poll did most of it.

Published on Trari

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The facts
Channel
TODAY
Subscribers
5,110,000
Channel views, last 7 days
9,135,376
Channel views, pace per day
717,052 (on a normal day: 1,281,353)
Video published
October 4, 2026
Video views so far
189,481 (less than a day online)
Video views, pace per day
232,350

The numbers

The figures below show a short clip running far ahead of the channel's usual first day, with a comment section to match.

the video's first day
usual first day here
4,708
this video
232,350
subscribers
5,110,000
no significant change in the last 7 days
total views
4,437,067,242
views per day
717,052
typical day: 1,281,353
the video
views
189,481
likes
750
comments
581
days online
1
compared with similar channels (subscribers)
The Graham Norton Show
5,730,000
Good Morning America
5,510,000
Late Night with Seth Meye…
5,310,000
TODAY
5,110,000
CBS Mornings
3,320,000
The Onion
3,280,000
As of October 5, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
Developed with YouTube

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