Trump at 27% among Latino voters: Kristen Welker brings the poll to Sunday TODAY
The Meet the Press moderator's short conversation with Willie Geist led a Sunday when the show's news clips ran well ahead of its usual pace.
Why this story? The video opened at a pace of 232,350 views a day, 49 times a normal first day on this channel (4,708).
Trump’s Approval Rating at 27% Among Latinos Ahead of Midterms
A clip from Sunday TODAY, barely sixteen hours old, has already passed 189,000 views. For this channel, whose short clips usually spend their first day in the low thousands, that is a different kind of morning.
The subject is a single number. Kristen Welker, who moderates Meet the Press, sits down with Willie Geist to walk through new polling from NBC News and Telemundo that puts President Donald Trump's approval among Latino voters at 27 percent, four weeks before the midterms. Her point, as the description tells it, is about the change: in 2024, Latino voters helped carry Trump to the White House because they trusted him on the economy, and that support now appears to be shifting back toward Democrats.
The comments came in at a pace this channel's shorts almost never see. A typical one gathers a comment or two on its first day; this one has hundreds. Much of the conversation turns on one question, who the 27 percent are. Another thread is about the vote itself, with reminders to register, including one about Texas's registration deadline falling on Monday.
It was not the only Sunday TODAY piece pulling an unusual crowd. Tom Costello's report on the attempted takeover of a Dubai-Tel Aviv flight, part of a Sunday Focus on airline safety, ran close behind. A second midterm story, Julie Tsirkin's report from Trump's late-night Ohio rally for Sen. Jon Husted in his race against Sherrod Brown, also drew well above the usual. Politics and security did the pulling, and Welker's poll did most of it.
Published on Trari
- Channel
- TODAY
- Subscribers
- 5,110,000
- Channel views, last 7 days
- 9,135,376
- Channel views, pace per day
- 717,052 (on a normal day: 1,281,353)
- Video published
- October 4, 2026
- Video views so far
- 189,481 (less than a day online)
- Video views, pace per day
- 232,350
The numbers
The figures below show a short clip running far ahead of the channel's usual first day, with a comment section to match.
💡 Test your knowledge
Telemundo, which ran the poll with NBC News, is owned by which media company?
Telemundo is NBCUniversal's Spanish-language network, which is why it partners with NBC News on polling.



