Cash or chocolate: '$100 Or Feastables?' and a Lunchly milestone for MrBeast 2
Jimmy Donaldson's second channel added about a hundred thousand subscribers in a single day, half of everything it gained over the whole week.
Why this story? The channel is adding 100,007 subscribers a day, 14 times a normal day (7,291).
On an ordinary day, MrBeast 2 picks up something like 7,000 new subscribers. This time it added about 100,000, and its daily views ran well above their usual pace too.
A week ago the channel was between uploads, as we reported here, with a giant Feastables s'more still doing the work. Since then a new video has arrived, and it stays on the chocolate. "$100 Or Feastables?", posted on September 29, puts a simple choice in its title: the cash, or a bar from the snack brand Donaldson launched in 2022. Among the channel's latest uploads, only one has drawn more viewers. Whether it is what brought in the new subscribers is not clear, but it is the freshest thing on the page.
An older video crossed a line of its own on the same day. "First to Buy Lunchly Wins a Surprise", from August, passed ten million views. Lunchly is the lunch-kit brand MrBeast started in 2024 with Logan Paul and KSI, so between the two videos the channel's front page reads a little like a snack aisle.
Not everything is moving at that speed. The two Halloween videos from mid-September, a most-wanted house and an "ultimate" mission, sit at a fraction of the newest upload's audience. Elsewhere in the stunts-and-challenges world, Jesser is also having an unusually busy stretch, while Dude Perfect, a channel of almost the same size, is quieter than usual.
The one that still towers over everything recent is September's "How 1 Person Solved A $1,000,000 Puzzle!", a video whose description has Donaldson admitting he can't believe anyone actually cracked it.
Published on Trari
- Channel
- MrBeast 2
- Subscribers
- 62,300,000 ▲ 200,000 this week
- Channel views, last 7 days
- 106,079,425
- Channel views, pace per day
- 17,478,031 (on a normal day: 12,147,641)
The numbers
The subscriber gain stands out sharply against this channel's usual day, and the views rose along with it.
💡 Test your knowledge
Logan Paul and KSI, two of Lunchly's co-founders, launched which drink brand together in 2022?
Logan Paul and KSI launched Prime Hydration in January 2022, before teaming up with MrBeast on Lunchly.



