Video taking off 20x its usual first day

Ye studies Kai Cenat's Vivet boots at ComplexCon

Many viewers read his face as he looks the boots over, and they wonder how close they come to the Yeezy boots he once made.

Why this story? The video opened at a pace of 90,870 views a day, 20 times a normal first day on this channel (4,654).

Ye and Kai linked up and spoke about the VIVET boots at #ComplexCon 🔥Ye and Kai linked up and spoke about the VIVET boots at #ComplexCon 🔥

A new short on Complex usually ends its first day with a few thousand views. The clip of Ye and Kai Cenat meeting at ComplexCon passed 100,000 in a little over a day.

The title tells the whole setup: the two "linked up and spoke about the VIVET boots." Vivet is Kai Cenat's own fashion label, and Ye spent years turning sneakers and boots into cultural events through Yeezy. Seeing the man behind Yeezy look over a streamer's footwear gave the comment section plenty to say.

And it said a lot. Comments came in about 48 times faster than on a usual first day for the channel's shorts. Most of them are about Ye's expression. Viewers write captions for what they imagine he is thinking, and the most liked comments picture him checking whether the boots look a little too much like the ones he designed. Others see something warmer, a mentor sizing up a student, and one viewer is simply impressed by the cleanest haircut they have seen on him.

Complex posted a second clip of the same meeting, "ICONIC LINK UP," and it also opened far ahead of the channel's usual pace, though it reached well under half as many views. Both came out of a busy ComplexCon day that also included Destroy Lonely being baffled by a magician and Noah Centineo jumping on cars at a 'Street Fighter' set.

Kai Cenat has been good to the channel lately. As we reported here, his sit-down about quitting streaming led Complex's week in late September.

Published on Trari

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More from ComplexThis week on the channel 13 videos this weekKai Cenat's 360 with Jillian talk keeps Complex's week movingA best-of reel of wrestlers buying sneakers is running almost level with it, and a day-old pizza short is climbing fast behind both.Channel: Complex · Story of September 28, 2026

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The facts
Channel
Complex
Subscribers
6,990,000
Channel views, last 7 days
2,851,523
Channel views, pace per day
530,203 (on a normal day: 368,741)
Video published
October 5, 2026
Video views so far
101,024 (less than a day online)
Video views, pace per day
96,384

The numbers

One short from the festival pulled far ahead of everything else the channel posted that day, and its comment section was busier still.

the video's first day
usual first day here
4,654
this video
90,870
subscribers
6,990,000
no significant change in the last 7 days
total views
2,537,672,420
views per day
530,203
typical day: 368,741
the video
views
101,024
likes
2,105
comments
160
days online
1
compared with similar channels (subscribers)
MTV
11,600,000
BBC Radio 1
8,560,000
Complex
6,990,000
GRM Daily
6,730,000
BBC Music
4,590,000
Epitaph Records
4,010,000
As of October 6, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
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