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Video taking off 15x its usual first day

TODAY's Spain crash report recalls January disaster on same line

NBC's Raf Sanchez describes carriages thrown into a field after two high-speed trains collided in central Spain.

Why this story? The video opened at a pace of 73,294 views a day, 15 times a normal first day on this channel (4,882).

Deadly High-Speed Train Crash in Spain Leaves at Least 30 DeadDeadly High-Speed Train Crash in Spain Leaves at Least 30 Dead

Carriages were thrown clear of the tracks into a field beside the railway, NBC's Raf Sanchez reports in TODAY's early account of Spain's deadly high-speed train collision.

Reporting from London, Sanchez places the crash in the Toledo region, on the line connecting Madrid to southern Spain. The bulletin gives an initial official death toll of at least 30, with fears that it would rise as emergency crews worked at the scene.

Sanchez also recalls a fatal accident in January involving the same train companies and rail line. That earlier disaster provides context, but the report does not establish what caused this collision. Spain's prime minister canceled his schedule to respond to the crisis, Sanchez says.

The short bulletin drew nearly 60,000 views in its opening sixteen hours, well above TODAY's usual first-day audience for Shorts. Its focus remains the immediate aftermath, rather than an explanation of how the trains collided.

Published on Trari

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The facts
Channel
TODAY
Subscribers
5,120,000
Channel views, last 7 days
6,898,009
Channel views, pace per day
585,414 (on a normal day: 1,263,622)
Video published
October 28, 2026
Video views so far
59,625 (less than a day online)
Video views, pace per day
73,294

The numbers

The crash bulletin reached far more viewers than a typical TODAY Short in its opening hours.

the video's first day
usual first day here
4,882
this video
73,294
subscribers
5,120,000
no significant change in the last 7 days
total views
4,467,797,923
views per day
585,414
typical day: 1,263,622
the video
views
59,625
likes
186
comments
47
days online
1
subscribers: this channel and similar channels
TODAY
5,120,000
CBS Mornings
3,330,000
The Onion
3,290,000
As of October 29, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
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