A collect call from Lucia opens Grand Theft Auto VI's launch trailer
Rockstar's last look before the November 19 release brings heists, airboats and an iguana in the road, and a comment section with one recurring question about discs.
PlayStation
Story of Why this story? The video opened at a pace of 666,616 views a day, 10 times a normal first day on this channel (66,622).
Grand Theft Auto VI - Launch Trailer | PS5 Games
"This is a free call from Lucia Caminos," says an automated voice from a correctional phone line, and Jason picks up. Before that, he is buffing a boat at Brian's Marina in the Keys, explaining that he got in some trouble in the army and "didn't leave on the best of terms."
The Grand Theft Auto VI launch trailer, a Rockstar Games ad posted on PlayStation's official channel, runs just under a minute and a half. It moves quickly from that quiet opening into Vice City and its surroundings: lowriders, local wildlife, bank heists, airboat rides, snipers, helicopter stunts and a fall into a swimming pool. In the one still moment of the montage, Lucia asks, "Are we going to be okay?" Jason answers: "We've stuck together through everything. We just got to get through it."
This is a trailer people went looking for. It drew roughly 670,000 views in its first day, about ten times what a PlayStation upload of this length usually manages. The comments came in more than eleven times faster than usual. On the same day the channel also posted a Kokura story trailer for RGG Studio's Stranger Than Heaven, which drew a small fraction of that audience.
The comment section reads like a countdown. Viewers spot an iguana sitting in the road, praise Rockstar's music once again and joke about the trailer breakdowns soon to come. Many say the announcer's voice at the end takes them back to the GTA III days. A steady chorus keeps asking whether there will be a physical disc, and the trailer does not say.
It does settle the date that the comments have long joked about: November 19, 2026, rated M for mature.
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What viewers say
The Voice at the end is so nostalgic 🥲
@crakbone13See it on YouTubeThe iguana just chilling in the middle of the road is peak Florida
@ViceCentralFRSee it on YouTubeRockstar never fails to provide soundtracks for their video game commercials. Or on game soundtracks
@femiemaiteSee it on YouTube
6 more comments
Can't wait for 20,000 streamers to break this trailer down in 15 min
@mr-meeseeks7691See it on YouTube"before gta 6" is slowly coming to an end.
@TarPharoahSee it on YouTubeThat voice in the end takes me back to the GTA3 days. To all we have lost since then.🙏
@tradermarkkalil86See it on YouTubeHow time flies. We've been waiting and waiting for next year release for last few years and finally we're in endgame, one month to go
@integralfreak1296See it on YouTubeSong is perfect. I really love it
@xkiro280See it on YouTubePhysical discs?
@girijyanmurugathas3896See it on YouTube
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- Channel
- PlayStation
- Subscribers
- 17,300,000
- Channel views, last 7 days
- 13,690,097
- Channel views, pace per day
- 2,207,933 (on a normal day: 1,677,063)
- Video published
- October 16, 2026
- Video views so far
- 776,884 (less than a day online)
- Video views, pace per day
- 693,620
The numbers
A launch trailer on one of gaming's biggest channels, and still far beyond its usual first day.
💡 Test your knowledge
Which Grand Theft Auto game, released in 2001, first took the series into full 3D?
Grand Theft Auto III arrived on PlayStation 2 in 2001 and moved the series from its top-down beginnings into a 3D Liberty City.