Video taking off 119x its usual first day

A 7-year-old killed on a Chicago sidewalk: Michelle Baik's report for NBC Chicago

The station's short report on the stabbing, in which police say a woman was taken into custody, reached far more people than its news clips usually do.

Why this story? The video opened at a pace of 328,589 views a day, 119 times a normal first day on this channel (2,771).

Girl, 7, stabbed to death on Chicago sidewalk in broad daylightGirl, 7, stabbed to death on Chicago sidewalk in broad daylight

A 7-year-old girl was stabbed to death on a Chicago sidewalk in broad daylight, and a woman is now in custody, police said. NBC Chicago's report on the killing, presented by Michelle Baik, has drawn more than 350,000 views since it was posted. A first day like that is far outside the station's routine: its short clips usually reach a few thousand people in their first 24 hours.

The comment section moved even further from the usual. A typical short from the channel draws a handful of comments on its first day; this one drew a couple of thousand. Many are condolences for the girl's family. Others ask who could harm a child, and a long thread of replies objects to the word "alleged" in the coverage.

The station followed with a longer version of the report the next day. The same weekend, it covered a gathering on the city's Near West Side where families of Chicago-area homicide victims came together to remember the people they lost.

Published on Trari

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The facts
Subscribers
453,000 ▲ 1,000 this week
Channel views, last 7 days
1,901,515
Channel views, pace per day
148,107 (on a normal day: 336,441)
Video published
October 3, 2026
Video views so far
351,911 (2 days online)
Video views, pace per day
154,811

The numbers

The figures below show how far this report reached beyond the station's usual audience for a short news clip.

the video's first day
usual first day here
2,771
this video
328,589
subscribers
453,000
▲ 1,000 in the last 7 days
total views
292,459,650
views per day
148,107
typical day: 336,441
the video
views
351,911
likes
2,791
comments
2,704
days online
2
compared with similar channels (subscribers)
FOX 32 Chicago
485,000
KPIX | CBS NEWS BAY AREA
476,000
FOX 35 Orlando
474,000
NBC Chicago
453,000
FOX 29 Philadelphia
428,000
CBS Philadelphia
425,000
As of October 5, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
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