NowThis Impact

YouTube: The numbers today

YouTube: What happened lately

November 11, 2026 13x its usual first day Cats Are The New Threat The video opened at a pace of 796,051 views a day, 13 times a normal first day on this channel (63,537). Read the story

Video taking off 13x its usual first day

Jake Lang confronts cat adoption event over costumed performer

NowThis Impact's fast-starting Short captures a staff member explaining the event as Lang films a cat mascot.

Channel: NowThis Impact · Story of November 11, 2026

Video taking off 10x its usual first day

Musk's 2024 prison-sentence joke returns after the midterms

NowThis Impact's fast-starting Short revisits a laughing exchange with Tucker Carlson, rather than a new response to the election results.

Channel: NowThis Impact · Story of November 5, 2026

This week on the channel +30M views this week

Rally interviews and Nicki Minaj fill NowThis Impact's political week

Two uploads have passed a million views amid a busy run of political clips and commentary.

Channel: NowThis Impact · Story of October 31, 2026

The video drawing the most views now

Cats Are The New Threat

Video published

November 10, 2026

Video views so far

437,925

Video views, pace per day

796,051

Views in its first 9 hours

437,925

YouTube: Position on Trari and in the category

The ranking by views counts only channels whose weekly number is available.

The channel's share of the category

2.1% of all views the category's channels gained this week

Subscriber growth this week

0.2% on this channel, 0.0% on the category's middle channel

YouTube: The channel's latest videos

The last 15 videos uploaded to the channel, with today's numbers. Click a video to play it here.

Video	Uploaded	Length	Views	Per day	First day	Likes	Comments
Hegseth Faces Republican Impeachment Push	November 11, 2026	1:16 short	9,220	-	9,220 (3 hours)	1,745	66
This Scene Is Too Real	November 11, 2026	1:31 short	26,074	-	26,074 (4 hours)	4,086	544
No Republican Was Safe	November 10, 2026	0:54 short	2,824	-	2,824 (5 hours)	401	27
Who Needs A Press Secretary	November 10, 2026	1:36 short	2,849	-	2,849 (5 hours)	357	17
Swearing In Is Not An Achievement	November 10, 2026	0:47 short	24,616	-	24,616 (6 hours)	1,622	360
This Is Our Kind Of Influencer	November 10, 2026	0:57 short	9,778	24,641	9,778 (6 hours)	1,316	63
Leopards Ate His Face	November 10, 2026	0:55 short	26,841	67,028	26,841 (7 hours)	3,020	163
Congressman roasts Republican after Republican in press con…	November 10, 2026	3:53	25,102	59,357	25,102 (7 hours)	256	31
A Child Alone In ICE Custody	November 10, 2026	1:02 short	17,505	40,589	17,505 (7 hours)	2,636	202
How Much Policing Is Enough	November 10, 2026	1:30 short	4,066	9,035	4,066 (7 hours)	513	35
What Was So Funny	November 10, 2026	0:21 short	6,400	13,721	6,400 (8 hours)	414	34
Trump Confused Dana White	November 10, 2026	0:38 short	47,897	96,507	47,897 (8 hours)	1,043	163
We Thought This Was A Joke	November 10, 2026	0:22 short	21,480	40,589	21,480 (9 hours)	1,938	306
Cats Are The New Threat	November 10, 2026	0:53 short	437,925	796,051	437,925 (9 hours)	36,261	4,924
Pete Needs Better Answers	November 10, 2026	0:47 short	47,849	78,597	47,849 (10 hours)	6,644	183

Audience engagement

likes per 1,000 views

87.6 in the category: 18.2

comments per 1,000 views

10.0 in the category: 2.3

a video's usual first day on this channel

61,676 views

short vs long

14 short (up to 3 minutes), 1 long
average views per short video: 48,951
average views per long video: 25,102

YouTube: Most watched videos (not Shorts)

Video	Uploaded	Length	Views
Phone Scammer Gets Scammed by Police Captain	September 7, 2019	3:45	45,651,264
Officer Pulls Gun on Student Picking Up Trash Outside of Do…	May 30, 2019	8:14	25,981,983
Cop Caught Arresting the Wrong Man in Racial Profiling Inc…	May 14, 2019	3:53	21,416,146
Filmmaker Makes Porn By Women, For Women | NowThis	January 24, 2017	2:05	15,612,102
Fox News Tried Going After Denmark. Big Mistake. | NowThis	August 16, 2018	2:01	13,649,973

YouTube: Most watched Shorts

Video	Uploaded	Length	Views
UK’s Royal Navy Showcases Flying Jet Pack Suits	October 5, 2022	0:20	261,457,343
Truck Narrowly Misses School Bus After Brakes Fail	April 27, 2022	0:34	226,752,486
‘Security Guard’ Busts a Move Alongside University of Tenne…	November 4, 2022	0:54	152,486,569
Gunfire Erupts Near Hollywood, Florida, Beach on Memorial D…	May 30, 2023	0:09	88,492,981
Little Girl Has Up-Close Encounter With Cheetah	May 5, 2022	1:00	58,293,994

YouTube: What happened on the channel in the last 30 days

The days when the channel's numbers left the ordinary.

1. November 11, 2026Video taking offCats Are The New Threat The video opened at a pace of 796,051 views a day, 13 times a normal first day on this channel (63,537).Read the story
2. November 10, 2026Video taking offMamdani Flips The Script The video opened at a pace of 350,305 views a day, 5.5 times a normal first day on this channel (63,756).
3. November 9, 2026Video taking off‘I think this is one of the dumbest things you co… The video opened at a pace of 225,890 views a day, 3.6 times a normal first day on this channel (63,439).
4. November 9, 2026Video surgingTrump Weighs Escalation in Iran The video ran that day at 21,386 views a day, 4 times its usual pace (5,400).
5. November 8, 2026Video taking offStar Wars Sparks Culture War The video opened at a pace of 266,596 views a day, 4.3 times a normal first day on this channel (62,332).
6. November 7, 2026Video taking offVirginia Foxx Trails In NC The video opened at a pace of 258,054 views a day, 4.1 times a normal first day on this channel (62,886).
7. November 7, 2026Video taking offBlue Texas Could Change Everything The video opened at a pace of 241,557 views a day, 3.8 times a normal first day on this channel (62,886).
8. November 6, 2026Video taking offThey Have No Clue The video opened at a pace of 300,322 views a day, 4.8 times a normal first day on this channel (62,332).
9. November 6, 2026Video taking offLaura Is Losing It The video opened at a pace of 268,988 views a day, 4.3 times a normal first day on this channel (62,332).
10. November 6, 2026Video taking offFox Finally Admitted The Truth The video opened at a pace of 187,509 views a day, 3 times a normal first day on this channel (62,332).
11. November 6, 2026Video taking offBetter Call Your Lawyers The video opened at a pace of 188,539 views a day, 3 times a normal first day on this channel (62,332).
12. November 5, 2026Video taking offBillionaire Panic Is Real The video opened at a pace of 641,180 views a day, 10 times a normal first day on this channel (61,391).Read the story