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This week on the channel +33K views this week
BrainCraft asks whether sleepmaxxing has made bedtime too complicated
Vanessa Hill's sole new upload pairs a critique of sleep trends with a sponsored mattress segment.
In short
On YouTube, BrainCraft has 622,000 subscribers and 31,218,191 views in all, as of November 11, 2026. In the last 7 days it gained 32,602 views. Its most watched video of the last 30 days is "What is *actually* keeping us up at night?", with 34,882 views. By YouTube subscribers it is No. 3,034 of the 5,393 channels on Trari, and No. 12 of 21 in category "Health and medicine". On Instagram, @nessyhill has 30,306 followers.
YouTube: The numbers today
subscribers
622,000
no significant change in the last 7 days
no significant change in the last month
no significant change in the last month
total views
31,218,191
▲ 32,602 in the last 7 days
▲ 145,532 in the last 30 days
▲ 145,532 in the last 30 days
views a day (current pace)
5,695
on a typical day: 4,975
Videos on the channel
298
1 uploaded in the last 7 days
Last upload
yesterday
November 10, 2026
Views per subscriber
50
a new long video usually gets 18,821 views
a new short video usually gets 8,135 views
a new short video usually gets 8,135 views
Next milestone
750,000 subscribers
128,000 subscribers to go
Instagram: The numbers
@nessyhill · The account on Instagram
Followers
30,306
▼ 3 a day, on average over the last 2 days
Posts
1,760
Views per Reel
4,213
usually, by 8 recent Reels
Likes per post
110
usually, by 15 recent posts
0.36% of followers
0.36% of followers
Place on Instagram
| Among all channels on Trari | In the category Health and medicine | |
|---|---|---|
| By Instagram followers | 2,124 of 2,442 | 9 of 12 |
Ranked among the channels whose Instagram account is on Trari.
Instagram followers: Health and medicine
Latest posts
Tap a post to see it here
| Post | Type | Posted | Views | Likes | Comments |
|---|---|---|---|---|---|
| Okay you have to pick one, forever: more light earlier in the morning, or more… | Reel | October 29, 2026 | 3,558 | 101 | 8 |
| These are my shower thoughts from the past week, what are yours???? | Carousel | October 26, 2026 | - | 110 | 1 |
| So... which bedtime screen habit was linked to worse sleep? 🤔 Comment TECH for… | Reel | October 21, 2026 | 6,280 | 121 | 13 |
| My most shared YouTube video of the year. We're all tired, right? | Carousel | October 7, 2026 | - | 155 | 9 |
| Are you more introverted or extraverted? Personality can play a role in how we… | Reel | October 1, 2026 | 3,254 | 105 | 9 |
| Comment QUIZ for my bedtime procrastination quiz, and tips to your inbox. | Carousel | September 22, 2026 | - | 332 | 23 |
| What's your go-to? The wonderful inventor ruthamos shares her little ritual… | Reel | September 2, 2026 | 4,402 | 66 | 6 |
| Tbh, when I made this video I wasn't sure this research would be totally helpful… | Carousel | August 28, 2026 | - | 65 | 9 |
Of the 15 latest posts: 8 Reels and 7 carousels.
As of November 9, 2026
Follower, post, like, comment and view counts in this part are Instagram's. The changes and the "usually" figures are Trari's own calculations.
YouTube: What happened lately
This week on the channel +16K views this week
Why your brain feels different at 11pm, explained by a sleep scientist
Dr Vanessa Hill's two-week-old video leans on a study of nearly a million mental health observations, and on Ebbinghaus's forgetting curve.
The video drawing the most views now
AI content is ruining the internet
- Video published
- November 10, 2026
- Video views so far
- 4,892
- Video views, pace per day
- 6,272
- Views in its first 15 hours
- 4,892
Similar channels
YouTube: Position on Trari and in the category
| Among all channels on Trari | In the category Health and medicine | |
|---|---|---|
| By subscribers | 3,034 of 5,393 | 12 of 21 |
| By views gained this week | 4,977 of 5,274 | 19 of 21 |
| By views gained in the last 30 days | 4,809 of 5,043 | 17 of 20 |
The ranking by views counts only channels whose weekly number is available.
- The channel's share of the category
- 0.1% of all views the category's channels gained this week
Subscribers in the category Health and medicine
Views gained this week in the category Health and medicine
YouTube: Subscribers, last 30 days
October 13, 2026: 622,000 subscribers → November 11, 2026: 622,000 subscribers (no significant change in the last month)
YouTube: Total views, last 30 days
October 13, 2026: 31,073,554 views → November 11, 2026: 31,218,191 views · average: 4,987 views a day
YouTube: The channel's latest videos
The last 15 videos uploaded to the channel, with today's numbers. Click a video to play it here.
Audience engagement
- likes per 1,000 views
- 25.9 in the category: 27.2
- comments per 1,000 views
- 3.5 in the category: 1.7
- short vs long
- 11 short (up to 3 minutes), 4 long
average views per short video: 10,767
average views per long video: 26,644
YouTube: Most watched videos (not Shorts)
| Video | Uploaded | Length | Views |
|---|---|---|---|
 Fixing YOUR Sleep | Sleeping With Friends | May 20, 2020 | 29:25 | 1,440,199 |
 The Best Banknote in the World! | November 14, 2016 | 6:19 | 1,171,335 |
 Do Dogs Really Miss Us? | January 5, 2015 | 4:21 | 1,040,804 |
 Amazing Effects of Sleep (And Lack of it) | May 2, 2014 | 3:59 | 834,502 |
 One Weird Visual Illusion Explained | February 25, 2016 | 3:18 | 813,816 |
YouTube: Most watched Shorts
| Video | Uploaded | Length | Views |
|---|---|---|---|
 Why You Should Embrace Being an Introvert #shorts | March 29, 2021 | 0:28 | 48,147 |
 How to Beat Bedtime Procrastination #shorts | September 7, 2021 | 1:00 | 39,641 |
 Sleep Scientist Reacts to TikTok’s Potato Bed | December 4, 2025 | 0:52 | 36,501 |
 What is *actually* keeping us up at night? | October 22, 2026 | 0:55 | 34,858 |
 Can Kiwi Fruit Really Help You Sleep? #shorts | May 31, 2024 | 1:00 | 26,297 |
Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube, Meta Instagram
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
Stories
This week on the channel +33K views this week
BrainCraft asks whether sleepmaxxing has made bedtime too complicated
Vanessa Hill's sole new upload pairs a critique of sleep trends with a sponsored mattress segment.
This week on the channel +16K views this week
Why your brain feels different at 11pm, explained by a sleep scientist
Dr Vanessa Hill's two-week-old video leans on a study of nearly a million mental health observations, and on Ebbinghaus's forgetting curve.