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Video taking off 23x its usual first day

Jacob Fowler sends Jake Neighbours' stick flying

The NHL's breakout Short turns a loose stick into a confrontation, with viewers joking about the goalie's helpful housekeeping.

Why this story? The video opened at a pace of 581,569 views a day, 23 times a normal first day on this channel (25,569).

Like a bad Neighbor 😈Like a bad Neighbor 😈

Jacob Fowler spots a Blues stick on the ice, picks it up and flings it toward the blue line. Its owner, St. Louis forward Jake Neighbours, would apparently have preferred a different return service.

Neighbours heads toward the Montreal Canadiens goalie, and officials step between them. Then comes the replay, giving the stick's flight another airing. There is no goal to dissect here: the equipment disposal is the highlight.

Posted on the NHL's channel, the Short drew roughly 580,000 views in its first day, more than twenty times the league's usual start for this format. The comment section is busy turning Fowler's toss into an act of courtesy. Viewers joke that he was returning equipment to the Blues bench or simply keeping his workspace tidy; another compares his throwing technique to a left-handed disc-golf shot.

An equipment mishap also gives the league another unusually well-watched Short from the same day. In that clip, a puck sent around the boards finds the camera hole instead, with the broadcast crew joking that such accuracy ought to earn a free car.

Published on Trari

Where next?

What viewers say

  • He was just throwing it back to the blues bench for them, what a nice guy
    @ryandavie2999See it on YouTube
  • Don't know if any of you have played disc golf before but the goalies throw was perfect as a lefty 😂
    @JackRLong12See it on YouTube
  • Hey that's a fowl...
    No that's Fowler...
    @SpacebarWASDSee it on YouTube
5 more comments
  • Looks to me that he was helping the blues clean up their sticks 😊. Such a gentlemen.
  • Just trying to keep his area clean from clutters 😂
    @cheshiremareSee it on YouTube
  • I love having a feisty goalie tandem
    @MaddiewashereSee it on YouTube
  • Fowler is already my favorite goalie in the NHL and I'm not even a Canadiens fan
    @zachjeaurond4911See it on YouTube
  • Anytime a stick is on the ice, I like to push it just out of reach. I think that’s more annoying than yeeting it across the rink.

Public comments from the video's page on YouTube

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The facts
Channel
NHL
Subscribers
3,070,000 ▲ 10,000 this week
Channel views, last 7 days
21,293,730
Channel views, pace per day
1,428,176 (on a normal day: 3,188,164)
Video published
October 28, 2026
Video views so far
595,026 (less than a day online)
Video views, pace per day
591,031

The numbers

Fowler's stick toss drew an unusually large first-day audience even by the NHL channel's Shorts standards.

the video's first day
usual first day here
25,569
this video
581,569
subscribers
3,070,000
▲ 10,000 in the last 7 days
total views
2,729,940,450
views per day
1,428,176
typical day: 3,188,164
the video
views
595,026
likes
7,099
comments
136
days online
1
subscribers: this channel and similar channels
NBA
24,600,000
NFL
16,800,000
MLB
7,480,000
NHL
3,070,000
As of October 29, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
Developed with YouTube

💡 Test your knowledge

Which team does Jake Neighbours play for in this clip?