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Video taking off 18x its usual first day

TaylorMade's pumpkin-carving challenge sends a camera phone flying

Scottie Scheffler and Grant Horvat swap carving knives for golf clubs, with an unfortunate piece of equipment beside their target.

Why this story? The video opened at a pace of 243,755 views a day, 18 times a normal first day on this channel (13,733).

Carving pumpkins—but make it golf. Happy Halloween from #TeamTaylorMade!Carving pumpkins—but make it golf. Happy Halloween from #TeamTaylorMade!

How close is too close to put a camera beside a golf target? An early warning in TaylorMade Golf's Halloween challenge turns out to be well placed: "That was closer to the phone than the pumpkin," someone off camera says.

The setup puts a pumpkin high on a frame down the range, with a smartphone mounted beside it. Scheffler and Horvat try to carve it with golf balls rather than knives. Shots puncture the pumpkin, but an iron shot also knocks the phone clean off its mount. Slow motion gives the crew another chance to laugh at its flight.

This is a branded golf challenge, rather than a tournament highlight or equipment demonstration. It drew about 160,000 views in eleven hours, putting it well ahead of TaylorMade Golf's usual start for a Short.

The phone, rather than the pumpkin, supplies much of the comment-section conversation. Viewers joke that Scheffler was aiming for it all along; another suggests that a phone cracked by Scottie would deserve framing. The pumpkin does get its holes, but the camera position proves the more memorable design choice.

Published on Trari

Where next?

What viewers say

  • Pumpkin was too easy for Scottie, he was going for the phone the entire time
  • If Scotty cracked my phone I would frame it and hang it on the wall.
  • If that pumpkin were a tree, I'd hit it 60% of the time. 😂
2 more comments

Public comments from the video's page on YouTube

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The facts
Subscribers
1,170,000
Channel views, last 7 days
1,072,223
Channel views, pace per day
60,298 (on a normal day: 198,879)
Video published
October 31, 2026
Video views so far
160,540 (less than a day online)
Video views, pace per day
243,755

The numbers

The pumpkin challenge is drawing views much faster than TaylorMade Golf's usual Shorts.

the video's first day
usual first day here
13,733
this video
243,755
subscribers
1,170,000
no significant change in the last 7 days
total views
574,626,687
views per day
60,298
typical day: 198,879
the video
views
160,540
likes
3,324
comments
29
days online
1
subscribers: this channel and similar channels
All Blacks
1,430,000
SailGP
1,170,000
As of November 1, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
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