Video surging 12x the video's usual pace

A chess rating question keeps Match The Addiction climbing on More Niko

Four days after a slow first day, the Beta Squad short has passed 1.7 million views, and its comments have become a seminar on how low an Elo rating can go.

Why this story? The video is running at 1,246,657 views a day, 12 times its usual pace (100,262).

Beta Squad Play Match The AddictionBeta Squad Play Match The Addiction

Among the clips channels closest to More Niko in size, only two are drawing well above their usual daily views: More Niko and monium. DNZio Shorts, SkullTroi, Lessons in Meme Culture and MeowingJay are all running below their normal pace. Much of More Niko's lift comes from one short.

"Beta Squad Play Match The Addiction" went up on September 27 and, as we reported here, found its crowd late. It drew barely 60,000 views on its first day. Four days on, it has passed 1.7 million and is gathering views at about twelve times its own usual pace.

The game comes from Beta Squad, the London group Niko Omilana makes videos with, and More Niko is his official clips channel. In this one, the boys try to work out which person in a line-up has which habit. Going by the comments, one question settled the chess round: what is your rating? The most-liked comment says that question gave the answer away.

Viewers keep repeating the very small numbers the line-up offered. Some joke that they sit below Martin, the beginner bot on Chess.com, and others are tagging GothamChess into the thread. A smaller group argues the round was partly luck: the real chess player answered last, so the others never had a believable number to copy.

The rest of the channel kept to its usual pace. "Niko Changed His Mind 💀," posted the same day, is still in the tens of thousands.

Published on Trari

What viewers say

Public comments from the video's page on YouTube

The facts
Channel
More Niko
Subscribers
2,290,000
Channel views, pace per day
6,544,050 (on a normal day: 2,697,055)
Video published
September 27, 2026
Video views so far
1,743,816 (4 days online)
Video views, pace per day
1,246,657 (on a normal day: 214,902)

The numbers

One short, four days old, is doing most of the work for a channel running at more than twice its usual daily views.

views per day, this video
typical day
100,262
now
1,246,657
subscribers
2,290,000
total views
4,816,321,041
views per day
6,544,050
typical day: 2,697,055
the video
views
1,743,816
likes
38,842
comments
181
days online
4
compared with similar channels (subscribers)
DNZio Shorts
2,620,000
SkullTroi
2,390,000
More Niko
2,290,000
Lessons in Meme Culture
2,250,000
monium
2,100,000
MeowingJay
1,870,000
As of October 1, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
Developed with YouTube

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