Video taking off 17x its usual first day

"Investments not gifts": Jonathan Wilson's turn on the Man City case for Football Weekly

Four days after Philippe Auclair's monologue, Monday's episode handed the subject to the tactics writer, and the comment section filled up faster than this channel's ever do.

Why this story? The video opened at a pace of 54,897 views a day, 17 times a normal first day on this channel (3,181).

"These are investments not gifts!" - Jonathan Wilson slams Man City | Football Weekly"These are investments not gifts!" - Jonathan Wilson slams Man City | Football Weekly

Fourteen hours after it went up, Monday's Football Weekly clip had been watched about 41,000 times, on a channel where a regular video usually ends its whole first day near 3,000.

It is the second time in a week that the show's Manchester City coverage has carried the channel. On Thursday it was Philippe Auclair, given the floor for a ten-minute verdict, as we reported here, and that clip is still the biggest thing on the page. This time Jonathan Wilson does the talking, reacting to what the description calls the latest twists and turns in the City scandal, with Barry Glendenning, Robyn Cowen and Max Rushden around the table. Wilson is better known for patient tactical history than for raised voices, which makes the title's line about investments, not gifts, land a little harder.

The comments are far busier than usual: dozens in half a day, where around a dozen is normal for a full first day. Most take up the argument in the title, about whether money from the club's owners should be treated as a favor to Britain. Others ask whether wrongdoing really stopped in 2018 and how sponsorship deals ought to be registered in future.

There is lighter traffic too. One viewer wants to know about the decor behind Wilson, another why Cowen did not get a fancier microphone.

Published on Trari

Read next

More from Guardian FootballVideo taking off 27x its usual first day"They're dead!": Philippe Auclair's ten-minute Man City verdict on Football WeeklyThe French journalist's monologue, cut from Thursday's episode, drew a comment section that moved even faster than its views, much of it about his complete lac…Channel: Guardian Football · Story of October 3, 2026

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The facts
Subscribers
306,000
Channel views, last 7 days
498,117
Channel views, pace per day
113,295 (on a normal day: 61,349)
Video published
October 5, 2026
Video views so far
40,974 (less than a day online)
Video views, pace per day
54,897

The numbers

A clip that ran far past the channel's usual first day, in a week when the whole channel is pulling nearly twice its normal daily views.

the video's first day
usual first day here
3,181
this video
54,897
subscribers
306,000
no significant change in the last 7 days
total views
280,728,699
views per day
113,295
typical day: 61,349
the video
views
40,974
likes
257
comments
73
days online
1
compared with similar channels (subscribers)
Brentford Football Club
323,000
Stephen Howson
322,000
The Athletic FC Podcast
318,000
SportZone
311,000
Guardian Football
306,000
Nottingham Forest FC
304,000
As of October 6, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
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