BigXthaPlug's "I LIKE IT" puts a surreal spin on runway glamour

Loe Shimmy joins the Dallas rapper for a Jerry Morka-directed video as Better Over Time arrives.

Channel: BigXthaPlug Story of October 31, 2026Trari Newsroom

No. 21 on the song chart

Why this story? The video opened at a pace of 144,145 views a day, 12 times a normal first day on this channel (12,560).

BigXthaPlug - I LIKE IT feat. Loe Shimmy (Official Music Video)

BigXthaPlug watches models walk an elevated red-carpet runway, with photographers gathered around them. It's a familiar luxury-video setup, until a television starts reaching back at him.

The Jerry Morka-directed "BigXthaPlug - I LIKE IT feat. Loe Shimmy (Official Music Video)" mixes vintage cars and fashion-show staging with stranger images. Seated in an armchair opposite a static-filled CRT television, BigXthaPlug finds a model's arm and torso emerging from the screen.

The collaboration drew nearly 100,000 views in its first twelve hours, comfortably beyond the channel's usual first-day audience for uploads this short. The comment section was already almost eight times as busy as a typical full first day. Viewers pick out the beat and flow, give Dallas a hometown salute and turn the song's title into a quick verdict of their own.

It arrives with Better Over Time, released October 30, bringing Dallas's BigXthaPlug together with Pompano Beach rapper Loe Shimmy. The album rollout also includes visualizers for "CRACCED," "PEACE OF MIND" and the Ava Max collaboration "BURN," whose courtroom video previously put BigXthaPlug on trial.

Here, Loe Shimmy performs between vintage luxury cars before returning for the hook in a darkened hall. The models are no longer walking the runway: they're posed like statues on pedestals.

Published on Trari

Share this story

A ready picture for an Instagram story or a WhatsApp status.

Share the pictureSend the link

×Share the picture

Where next?

More from BigXthaPlugThis week on the channel +12M views this weekBigXthaPlug gives "BURN" a closer look, verse by verseFive new uploads revisit the Ava Max collaboration as Better Over Time approaches its October 30 release.Channel: BigXthaPlug · Story of October 19, 2026 Also in Hip hop and rap artistsThis week on the channel +6.3M views this weekT-Pain's DIY week comes with a splinter-related footnoteA new title defends the handiwork, while his encouragement to beginners has reached roughly 145,000 views.Channel: T Pain · Story of October 31, 2026 A different discovery todayVideo taking off 47x its usual first dayDiane Sawyer's Patrick Stewart interview closes World News TonightThe October 29 edition also covers Alaska's Senate probes and a Pentagon firing, but its comment section belongs largely to the actor.Channel: ABC News · Story of October 31, 2026

Or follow us on Telegram

Is this your channel?For the channel's owners and team: a ready picture and text for your audience

Share the story with your audience. Everything is ready:

For a community post or your channel's description

BigXthaPlug's "I LIKE IT" puts a surreal spin on runway glamour The full story on Trari: https://trari.com/en/story/bigxthaplug-21530/?from=kit

Copy the text

The numbers

The video has already passed the usual full-day start for BigXthaPlug's short uploads, with an especially busy comment section.

the video's first day

usual first day here

12,560

this video

144,145

subscribers

1,880,000

▲ 10,000 in the last 7 days

total views

1,855,492,242

the video

views

99,537

likes

4,469

comments

155

days online

1

subscribers: this channel and similar channels

T Pain

3,920,000

SSJ9K

2,390,000

BigXthaPlug

1,880,000

Yeat

1,730,000

Aitch

1,140,000

SKEPTA

1,010,000

As of October 31, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube

Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.