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Video taking off 12x its usual first day

James Acaster explains the perfume clues behind his Traitors confession

The comedian tells the Round Table he was a reluctant recruit, while viewers debate what his honesty means for the game.

Why this story? The video opened at a pace of 167,393 views a day, 12 times a normal first day on this channel (14,090).

James Acaster SHOCKS at penultimate Traitors Round Table - BBCJames Acaster SHOCKS at penultimate Traitors Round Table - BBC

"They got me. I've been caught," James Acaster says in a solo interview. Back at The Celebrity Traitors' Round Table, he does something less straightforward than defending himself: he explains how he helped the others catch him.

The BBC's clip from the penultimate episode shows Acaster telling his fellow contestants that he was made a Traitor without wanting the role. Around the table, gasps give way to stunned silence. He describes himself as a Faithful at heart, caught playing a part he hadn't chosen.

The revealing detail is the perfume bottles. Acaster says he kept drawing attention to them so the others wouldn't forget the evidence. Rather than simply asking everyone to vote for him, he left clues they could follow. "And I'm so proud of you guys for catching me the way that you did," he tells them.

The clip drew roughly 73,000 views in seven hours, an unusually fast start for a BBC Short. The comments are also far busier than the channel's usual first day. Viewers discuss his decision to stop bluffing, the strain of keeping the secret and whether the confession helped protect his fellow Traitors or made them easier to identify.

A separate Acaster excerpt and a clip of Maya Jama slipping up are also drawing unusually quick starts, giving the episode several moments beyond this confession.

Acaster's own explanation holds both loyalties together: he is glad he played on his terms, but says he supported his fellow Traitors too, because they mean the world to him.

Published on Trari

Where next?

What viewers say

  • He didn’t want to lie bless him
    @KaanTalksSpursSee it on YouTube
  • I genuinely felt emotional watching this, and that's not something I do often. He was always a Faithful at heart, and it just feels right, for him, that when they caught him, he came clean and left honestly, instead of stretching it out and making his by then inevitable banishment less meaningful.
    Well done James Acaster ❤
  • This must've been so nerve wracking to keep this secret
1 more comment
  • This made me weirdly emotional lol Good on you, James! I respect it.
    @malvaraven4556See it on YouTube

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The facts
Channel
BBC
Subscribers
15,700,000
Channel views, last 7 days
29,894,924
Channel views, pace per day
4,492,579 (on a normal day: 4,377,148)
Video published
October 29, 2026
Video views so far
72,592 (less than a day online)
Video views, pace per day
167,393

The numbers

The confession is drawing views far faster than a typical BBC Short. Its projected first-day total is an estimate, not a completed day's count.

the video's first day
usual first day here
14,090
this video
167,393
subscribers
15,700,000
no significant change in the last 7 days
total views
13,006,685,507
views per day
4,492,579
typical day: 4,377,148
the video
views
72,592
likes
1,709
comments
216
days online
1
subscribers: this channel and similar channels
Gordon Ramsay
22,000,000
BBC
15,700,000
HISTORY
15,500,000
Dropout
15,300,000
Comedy Central
12,600,000
As of October 30, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
Developed with YouTube

💡 Test your knowledge

Which objects does Acaster say he kept pointing out as clues?