United States
United Kingdom
Canada
Australia
New Zealand
Ireland
This week on the channel +1.6M views this week
Lindsay Lou brings bluegrass women's songbook to Paste
Sharon Gilchrist, Emma Rose, Sami Braman and Molly Johnson join her Nashville session, while Della Mae adds a festival performance.
In short
On YouTube, Paste Magazine has 816,000 subscribers and 599,733,305 views in all, as of November 11, 2026. In the last 7 days it gained 2,000 subscribers and 1,995,575 views. By YouTube subscribers it is No. 2,657 of the 5,393 channels on Trari, and No. 38 of 73 in category "Music labels, platforms and music media". On Instagram, @pastemagazine has 91,586 followers. The account gained 323 followers in the last 7 days.
YouTube: The numbers today
subscribers
816,000
▲ 2,000 in the last 7 days
▲ 5,000 in the last 30 days
▲ 5,000 in the last 30 days
total views
599,733,305
▲ 1,995,575 in the last 7 days
▲ 7,477,014 in the last 30 days
▲ 7,477,014 in the last 30 days
views a day (current pace)
270,436
on a typical day: 261,324
Videos on the channel
21,839
15+ uploaded in the last 30 days
Last upload
7 days ago
November 4, 2026
Views per subscriber
734
a new long video usually gets 3,579 views
a new short video usually gets 1,473 views
a new short video usually gets 1,473 views
Next milestone
1,000,000 subscribers
184,000 subscribers to go
Instagram: The numbers today
@pastemagazine · The account on Instagram
Followers
91,586
▲ 49 a day, on average over the last 2 days
▲ 323 in the last 7 days
▲ 323 in the last 7 days
Posts
4,945
Place on Instagram
| Among all channels on Trari | In the category Music labels, platforms and music media | |
|---|---|---|
| By Instagram followers | 1,840 of 2,442 | 38 of 44 |
Ranked among the channels whose Instagram account is on Trari.
Instagram followers: Music labels, platforms and music media
Latest posts
Tap a post to see it here
| Post | Type | Posted | Views | Likes | Comments |
|---|---|---|---|---|---|
| We caught up with Icelandic musician rakelisrakel ahead of her icelandairwaves… | Reel | November 9, 2026 | 1,372 | 20 | 0 |
| Paul McCartney is officially a billionaire and the third-richest musician in the… | Carousel | November 9, 2026 | - | - | 13 |
| It’s a well known fact that “Video Killed The Radio Star” was the first-ever… | Carousel | November 9, 2026 | - | - | 0 |
| Television guitarist and co-founder Richard Lloyd sadly passed away this weekend… | Carousel | November 9, 2026 | - | - | 1 |
| chazzybelt’s contemplative sixth LP celebrates the platonic relationships that… | Carousel | November 9, 2026 | - | 496 | 17 |
| More and more pop fans are arriving at concerts with setlists memorized. What’s… | Carousel | November 9, 2026 | - | 2,102 | 160 |
| From its longstanding hip-hop scene to its Motown history, these are the 10 best… | Carousel | November 8, 2026 | - | - | 1 |
| Supergroup Cream's half-hearted sendoff featured one of its best songs… | Carousel | November 7, 2026 | - | - | 2 |
Of the 15 latest posts: 3 Reels and 12 carousels.
As of November 10, 2026
Follower, post, like, comment and view counts in this part are Instagram's. The changes and the "usually" figures are Trari's own calculations.
YouTube: What happened lately
October 22, 2026 2.2x the channel's usual pace The whole channel ran that day at 513,971 views a day, 2.2 times a normal day (231,451).
This week on the channel +1.7M views this week
Natalie Merchant plays 'Motherland', 'Big Girls' and 'Lulu' at Wilco's Solid Sound
The full acoustic set was recorded in June at Studio 9 in North Adams, Massachusetts, and went up on September 28.
The video drawing the most views now
Katie Pruitt - Full Session | Paste
- Video published
- November 4, 2026
- Video views so far
- 4,855
- Video views, pace per day
- 329
- Views on its first day
- 2,154
Similar channels
YouTube: Position on Trari and in the category
| Among all channels on Trari | In the category Music labels, platforms and music media | |
|---|---|---|
| By subscribers | 2,657 of 5,393 | 38 of 73 |
| By views gained this week | 1,928 of 5,274 | 27 of 73 |
| By views gained in the last 30 days | 2,052 of 5,043 | 27 of 66 |
The ranking by views counts only channels whose weekly number is available.
- The channel's share of the category
- 0.8% of all views the category's channels gained this week
- Subscriber growth this week
- 0.2% on this channel, 0.0% on the category's middle channel
Subscribers in the category Music labels, platforms and music media
Views gained this week in the category Music labels, platforms and music media
YouTube: Subscribers, last 30 days
October 13, 2026: 811,000 subscribers → November 11, 2026: 816,000 subscribers
YouTube: Total views, last 30 days
October 13, 2026: 592,362,343 views → November 11, 2026: 599,733,305 views · average: 254,171 views a day
YouTube: The channel's latest videos
The last 15 videos uploaded to the channel, with today's numbers. Click a video to play it here.
Audience engagement
- likes per 1,000 views
- 20.5 in the category: 14.9
- comments per 1,000 views
- 1.0 in the category: 0.7
- a video's usual first day on this channel
- 1,895 views
- short vs long
- 8 short (up to 3 minutes), 7 long
average views per short video: 2,243
average views per long video: 4,429
YouTube: Most watched videos (not Shorts)
| Video | Uploaded | Length | Views |
|---|---|---|---|
 Durand Jones & The Indications - Is It Any Wonder? | Paste … | September 7, 2017 | 4:10 | 71,451,422 |
 Shaggy - Boombastic | Ilegal Mezcal HQ - Brooklyn, NY | August 9, 2022 | 2:56 | 59,213,967 |
 Wheatus - Teenage Dirtbag | Paste Studios, NYC (2019) | December 17, 2019 | 4:18 | 28,732,176 |
 The Dead South - Broken Cowboy | Paste Studio NYC (2020) | January 14, 2020 | 6:08 | 26,856,969 |
 Durand Jones & The Indications - True Love | Paste Studios,… | September 7, 2017 | 3:40 | 22,212,014 |
YouTube: Most watched Shorts
| Video | Uploaded | Length | Views |
|---|---|---|---|
 Throwing it back to Shaggy's performance of Boombastic! | August 27, 2025 | 0:51 | 127,076 |
 Such an iconic lyric. Wheatus perfroms Teenage Dirtbag in 2… | September 12, 2025 | 0:30 | 67,523 |
 Mr. lover lover giving us an impressive acoustic rendition … | August 30, 2025 | 0:38 | 61,600 |
 Her’s - What Once Was - Live @ Paste Studio. A beautiful re… | August 26, 2025 | 0:59 | 40,521 |
 Mr. Boombastic in the studio 🔥 | November 27, 2025 | 0:25 | 27,223 |
YouTube: What happened on the channel in the last 30 days
The days when the channel's numbers left the ordinary.
- Views jumpThe whole channel ran that day at 513,971 views a day, 2.2 times a normal day (231,451).
Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube, Meta Instagram
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
Stories
This week on the channel +1.6M views this week
Lindsay Lou brings bluegrass women's songbook to Paste
Sharon Gilchrist, Emma Rose, Sami Braman and Molly Johnson join her Nashville session, while Della Mae adds a festival performance.
This week on the channel +1.7M views this week
Natalie Merchant plays 'Motherland', 'Big Girls' and 'Lulu' at Wilco's Solid Sound
The full acoustic set was recorded in June at Studio 9 in North Adams, Massachusetts, and went up on September 28.