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Video taking off 13x its usual first day
Rogers' solo run and Palmer's milestone lift Chelsea past United
Chelsea's extended highlights draw an unusually large audience, with Estêvão's disallowed finish becoming a talking point.
In short
On YouTube, Chelsea Football Club has 6,500,000 subscribers and 1,940,600,797 views in all, as of November 11, 2026. In the last 7 days it gained 2,945,357 views. By YouTube subscribers it is No. 442 of the 5,393 channels on Trari, and No. 5 of 100 in category "Football clubs, leagues and media". On Instagram, @chelseafc has 44,345,841 followers.
YouTube: The numbers today
subscribers
6,500,000
no significant change in the last 7 days
▲ 20,000 in the last 30 days
▲ 20,000 in the last 30 days
total views
1,940,600,797
▲ 2,945,357 in the last 7 days
▲ 20,710,614 in the last 30 days
▲ 20,710,614 in the last 30 days
views a day (current pace)
394,220
on a typical day: 661,986
Videos on the channel
8,094
10 uploaded in the last 7 days
Last upload
yesterday
November 10, 2026
Views per subscriber
298
a new short video usually gets 22,201 views
Next milestone
10,000,000 subscribers
3,500,000 subscribers to go
Instagram: The numbers today
@chelseafc · The account on Instagram
Followers
44,345,841
▼ 4,466 since yesterday
Posts
31,178
Place on Instagram
| Among all channels on Trari | In the category Football clubs, leagues and media | |
|---|---|---|
| By Instagram followers | 27 of 2,448 | 5 of 54 |
Ranked among the channels whose Instagram account is on Trari.
Instagram followers: Football clubs, leagues and media
Latest posts
Tap a post to see it here
| Post | Type | Posted | Views | Likes | Comments |
|---|---|---|---|---|---|
| João Félix ✨🇵🇹 | Reel | November 10, 2026 | 18,803 | 1,003 | 28 |
| Gary Cahill back at Stamford Bridge. 🙌 | Photo | November 10, 2026 | - | 13,888 | 62 |
| Senior international call-ups. 🫡🌎 | Photo | November 10, 2026 | - | 40,885 | 170 |
| Pedro finds the bottom corner against Arsenal. 👌 On this day in 2024. ⏮️ | Reel | November 10, 2026 | 1,022,526 | 41,380 | 190 |
| まいか、おめでとう！👏 | Carousel | November 10, 2026 | - | 1,118 | 6 |
| ‼️ We interrupt your regular scrolling for some breaking news. Chelsea are… | Photo | November 9, 2026 | - | 8,545 | 110 |
| Mike focused on ‘staying together’ after yesterday’s match. 🗣️ | Photo | November 9, 2026 | - | 34,867 | 306 |
| To our away support, thank you. 👏 | Reel | November 9, 2026 | 928,972 | 22,187 | 286 |
Of the 15 latest posts: 4 Reels, 4 carousels and 7 photos.
As of November 10, 2026
Follower, post, like, comment and view counts in this part are Instagram's. The changes and the "usually" figures are Trari's own calculations.
YouTube: What happened lately
November 9, 2026 3.9x its usual first day Sunderland 1-0 Chelsea | HIGHLIGHTS | Premier Lea… The video opened at a pace of 129,722 views a day, 3.9 times a normal first day on this channel (33,245).
Video taking off 12x its usual first day
Lavia's sliding tackles set Chelsea moving against United
The midfielder's ball-winning takes centre stage in a fast-starting Short, alongside several angles of Morgan Rogers' goal.
Video taking off 32x its usual first day
Estêvão's offside double bookends Chelsea's win over United
The club's compact highlights draw nearly 380,000 views in six hours, with viewers calling for more playing time for Estêvão.
The video drawing the most views now
Sunderland 1-0 Chelsea | HIGHLIGHTS - Extended | Premier League 2026/27
- Video published
- November 10, 2026
- Video views so far
- 48,558
- Video views, pace per day
- 43,911
- Views on its first day
- 40,231
Similar channels
YouTube: Position on Trari and in the category
| Among all channels on Trari | In the category Football clubs, leagues and media | |
|---|---|---|
| By subscribers | 442 of 5,393 | 5 of 100 |
| By views gained this week | 1,567 of 5,274 | 36 of 99 |
| By views gained in the last 30 days | 1,143 of 5,043 | 36 of 99 |
The ranking by views counts only channels whose weekly number is available.
- The channel's share of the category
- 0.5% of all views the category's channels gained this week
Subscribers in the category Football clubs, leagues and media
Views gained this week in the category Football clubs, leagues and media
YouTube: Subscribers, last 30 days
October 13, 2026: 6,490,000 subscribers → November 11, 2026: 6,500,000 subscribers
YouTube: Total views, last 30 days
October 13, 2026: 1,920,771,689 views → November 11, 2026: 1,940,600,797 views · average: 683,762 views a day
YouTube: The channel's latest videos
The last 15 videos uploaded to the channel, with today's numbers. Click a video to play it here.
| Video | Uploaded | Length | Views | Per day | First day | Likes | Comments |
|---|---|---|---|---|---|---|---|
 Sunderland 1-0 Chelsea | HIGHLIGHTS - Extended | Premier Le… | November 10, 2026 | 8:47 | 48,558 | 43,911 | 40,231 | 552 | 71 |
 Sunderland 1-0 Chelsea | HIGHLIGHTS | Premier League 2026/27 | November 8, 2026 | 1:58 short | 266,972 | 27,931 | 192,691 | 2,036 | 260 |
 ALONSO reacts post-Sunderland | Sunderland 1-0 Chelsea | Pr… | November 8, 2026 | 1:38 short | 28,663 | 1,642 | 24,054 | 475 | 224 |
 Spurs U21's vs Cobham Next Gen | HIGHLIGHTS | Premier Leagu… | November 8, 2026 | 3:00 short | 25,052 | 4,850 | 16,980 | 340 | 17 |
 Chelsea U18 3-1 Charlton U18 | HIGHLIGHTS | U18 Premier Lea… | November 7, 2026 | 3:16 | 34,241 | 1,848 | 23,831 | 409 | 13 |
 Alonso Press Conference | 06/11/26 | Sunderland vs Chelsea … | November 6, 2026 | 10:59 | 84,785 | 265 | 58,522 | 1,781 | 106 |
 On target. 🎯 | November 5, 2026 | 0:06 short | 78,376 | 1,480 | 50,690 | 2,784 | 25 |
 Staying sharp. 👌 | November 5, 2026 | 0:25 short | 75,146 | 553 | 56,730 | 3,968 | 77 |
 Forget the usual festive telly. There’s a new network in to… | November 5, 2026 | 0:28 short | 45,002 | 451 | 30,845 | 2,896 | 41 |
 October Goal of the Month ⭐️ | Chelsea FC 2026/27 | November 5, 2026 | 4:04 | 98,442 | 656 | 54,951 | 1,514 | 69 |
 Get an early night, Blues. You'll want to be tuned in tomor… | November 4, 2026 | 0:12 short | 24,671 | 247 | 17,399 | 1,107 | 25 |
 Cobham Next Gen 2-3 Flora | HIGHLIGHTS | UEFA Youth League … | November 4, 2026 | 3:20 | 47,888 | 1,515 | 22,643 | 380 | 32 |
 A Chelsea legend checks in to Kuala Lumpur. 🇲🇾🏨 | November 3, 2026 | 0:29 short | 16,705 | 220 | 9,510 | 1,209 | 12 |
 PALMER striking home his 50th Premier League goal. 👌 | November 2, 2026 | 0:13 short | 321,403 | 498 | 144,969 | 6,557 | 87 |
 48 hours in Kuala Lumpur with Jimmy Floyd Hassebaink 🇲🇾 | November 2, 2026 | 1:14 short | 19,731 | 91 | 10,320 | 2,256 | 16 |
Audience engagement
- likes per 1,000 views
- 23.3 in the category: 21.0
- comments per 1,000 views
- 0.9 in the category: 0.4
- a video's usual first day on this channel
- 35,338 views
- short vs long
- 10 short (up to 3 minutes), 5 long
average views per short video: 90,172
average views per long video: 62,782
YouTube: Most watched videos (not Shorts)
| Video | Uploaded | Length | Views |
|---|---|---|---|
 Zlatan Ibrahimovic Scares Jose Mourinho | Chelsea FC | April 9, 2014 | 0:52 | 11,906,172 |
 N'Golo Kante - Top 10 Chelsea Moments | Best Passes, Tackle… | January 9, 2020 | 4:48 | 9,444,624 |
 Chelsea 4-4 Man City | HIGHLIGHTS | Premier League 2023/24 | November 12, 2023 | 2:18 | 7,230,442 |
 Chelsea 6-3 Leeds Utd | HIGHLIGHTS | Carabao Cup 2026/27 | September 9, 2026 | 11:39 | 6,702,341 |
 Chelsea 3-0 Aston Villa | Lukaku nets twice on his Stamford… | September 11, 2021 | 2:17 | 6,589,804 |
YouTube: Most watched Shorts
| Video | Uploaded | Length | Views |
|---|---|---|---|
 What did 'He' say?! 😂 #shorts #easports | May 18, 2023 | 1:00 | 38,944,056 |
 Niiicccoooooo 🇸🇳 | May 29, 2025 | 0:10 | 6,956,975 |
 Bringing it Home 🤩 🏆 | May 29, 2025 | 0:16 | 3,979,873 |
 MUDRYK is just so smooth😮💨 #shorts #football #chelsea | August 3, 2023 | 0:12 | 3,949,486 |
 ESTÊVÃO 😮💨 | September 29, 2025 | 0:10 | 3,904,821 |
YouTube: What happened on the channel in the last 30 days
The days when the channel's numbers left the ordinary.
- Video taking offSunderland 1-0 Chelsea | HIGHLIGHTS | Premier Lea… The video opened at a pace of 129,722 views a day, 3.9 times a normal first day on this channel (33,245).
- MilestoneChelsea 2-0 Man Utd | HIGHLIGHTS - Extended | Pre… The video passed 1,000,000 views.
- Video taking offDOUBLE TROUBLE. ✌️ The video opened at a pace of 337,377 views a day, 10 times a normal first day on this channel (33,245).
- Video taking offChelsea 2-0 Man Utd | HIGHLIGHTS - Extended | Pre… The video opened at a pace of 620,594 views a day, 13 times a normal first day on this channel (48,932).Read the story
- Video taking offPALMER striking home his 50th Premier League goal… The video opened at a pace of 130,150 views a day, 3.9 times a normal first day on this channel (33,245).
- Video taking offWhat a performance from LAVIA 🔥 The video opened at a pace of 406,080 views a day, 12 times a normal first day on this channel (32,532).Read the story
- Video taking offTHIS FOOTAGE. 🤯🔥 The video opened at a pace of 184,721 views a day, 5.7 times a normal first day on this channel (32,532).
- MilestoneChelsea 2-0 Man Utd | HIGHLIGHTS | Premier League… The video passed 1,000,000 views.
- Video taking offREF CAM: Rogers slices through United defence! 🎥 The video opened at a pace of 218,471 views a day, 6.7 times a normal first day on this channel (32,532).
- Video taking offROGERS GOES ALL THE WAY! 😲 The video opened at a pace of 279,280 views a day, 8.6 times a normal first day on this channel (32,532).
- Views jumpThe whole channel ran that day at 2,793,494 views a day, 5.5 times a normal day (505,773).
- Video taking offChelsea 2-0 Man Utd | HIGHLIGHTS | Premier League… The video opened at a pace of 952,505 views a day, 32 times a normal first day on this channel (30,092).Read the story
Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube, Meta Instagram
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
Stories
Video taking off 13x its usual first day
Rogers' solo run and Palmer's milestone lift Chelsea past United
Chelsea's extended highlights draw an unusually large audience, with Estêvão's disallowed finish becoming a talking point.
Video taking off 12x its usual first day
Lavia's sliding tackles set Chelsea moving against United
The midfielder's ball-winning takes centre stage in a fast-starting Short, alongside several angles of Morgan Rogers' goal.
Video taking off 32x its usual first day
Estêvão's offside double bookends Chelsea's win over United
The club's compact highlights draw nearly 380,000 views in six hours, with viewers calling for more playing time for Estêvão.
This week on the channel +2.1M views this week
Morgan Rogers' penalty gives Chelsea a bright moment at Anfield
The club's cup highlights reach roughly 400,000 views as a 13-upload week spans Spurs, Liverpool and Xabi Alonso's press conferences.
Video taking off 14x its usual first day
Kinsky frustrates Chelsea before Tel seals Spurs' away win
Chelsea's compact highlights drew more than half a million views, while the comments turned to striker selection and the timing of substitu…
This week on the channel +5M views this week
Chelsea gives its Everton away win the extended treatment
Ten uploads include both Neto goals, full-time scenes and reaction from Xabi Alonso and Jordan Henderson.
Video taking off 26x its usual first day
Neto's double gives Chelsea the goals at Everton
Caicedo's near miss shares the attention as the club's compact highlights draw an unusually fast audience.
This week on the channel +7.7M views this week
Cole Palmer's extended stay adds a signature to Chelsea's week
An exclusive interview accompanies the contract news, alongside Bournemouth highlights and a preview of the Estêvão documentary.
Video taking off 23x its usual first day
A million views for Chelsea's five-goal Bournemouth highlights
The extended replay reaches a milestone as supporters give credit to the work behind the goals.
Views jump 17x the channel's usual pace
Chelsea gives its Bournemouth win an extended cut
The longer highlights follow a widely watched first edit, with Xabi Alonso and Moises Caicedo adding the postmatch perspective.
Video taking off 74x its usual first day
Chelsea's five-goal Bournemouth win gives Henderson a separate spotlight
The match highlights drew more than 600,000 views in seven hours, while viewers turned Henderson's experience into a running joke.
This week on the channel 3 videos this week
Chelsea's Group C goal vote runs fastest of three ballots
The club spent its week on a single fan poll, and each new group arrived just as the last one began to slow.