SIMJI puts her hair color on a toy fishing line
Blue and pink or back to black: a magnetic fishing game decides which pair owes the other a makeover.
Why this story? One of the most watched videos since yesterday, with 4,009,553 views.
A lot on the line!
SIMJI's counteroffer is simple: if Michelle wants to wager a hair-color change, both teams should have something to lose. Michelle and her turquoise-haired partner want SIMJI and Kai to go blue and pink. SIMJI wants the other pair back in black.
"I haven't been back to black in eight years," Michelle's partner says. That gives the little magnetic fishing game a rather more personal set of stakes than usual. Players lift stacks of segmented fish, with each catch adding to the score above their heads. SIMJI starts with a single segment, then pulls up a much bigger stack to keep the contest close.
The Short, "A lot on the line!", added about four million views since yesterday. For a creator whose catalog includes rugs for KATSEYE and Stray Kids, this challenge puts the color choices somewhere other than the yarn. Viewers are already imagining SIMJI and Kai's promised new hair colors, although the clip ends with the wager settled, not the dye job.
Published on Trari
Where next?
- Channel
- SIMJI
- Subscribers
- 12,400,000 ▲ 100,000 this week
- Channel views, last 7 days
- 33,481,518
- Channel views, pace per day
- 5,191,795 (on a normal day: 4,326,073)
- Video published
- October 25, 2026
- Video views so far
- 4,907,120 (2 days online)
- Video views, pace per day
- 4,008,229 (on a normal day: 1,593,056)
The numbers
The fishing challenge added about four million views since yesterday. Here is how it sits alongside SIMJI's wider channel activity.
💡 Test your knowledge
Which hair colors are at stake for SIMJI and Kai?
Michelle proposes that SIMJI and Kai dye their hair blue and pink if her team wins.


