United States
United Kingdom
Canada
Australia
New Zealand
IrelandThis week on the channel +31M views this week
SIMJI nears ten billion views with a hair-color wager
Her only new upload pairs a magnetic fishing game with a blue-and-pink consequence for SIMJI and Kai.
In short
On YouTube, SIMJI has 12,400,000 subscribers and 10,035,573,544 views in all, as of November 11, 2026. In the last 7 days it gained 18,417,835 views. Its most watched video of the last 30 days is "Her brain was locked in🧠", with 23,506,067 views. By YouTube subscribers it is No. 185 of the 5,393 channels on Trari, and No. 5 of 104 in category "Art, crafts, magic and photography". On Instagram, @simjiofficial has 1,109,837 followers.
YouTube: The numbers today
subscribers
12,400,000
no significant change in the last 7 days
▲ 100,000 in the last 30 days
▲ 100,000 in the last 30 days
total views
10,035,573,544
▲ 18,417,835 in the last 7 days
▲ 116,035,362 in the last 30 days
▲ 116,035,362 in the last 30 days
views a day (current pace)
1,471,329
on a typical day: 3,283,007
Videos on the channel
1,105
2 uploaded in the last 30 days
Last upload
17 days ago
October 25, 2026
Views per subscriber
809
a new short video usually gets 2,813,072 views
Next milestone
20,000,000 subscribers
7,600,000 subscribers to go
Instagram: The numbers today
@simjiofficial · The account on Instagram
Followers
1,109,837
▼ 766 since yesterday
Posts
1,298
Views per Reel
700,968
usually, by 14 recent Reels
Likes per post
29,087
usually, by 15 recent posts
2.6% of followers
2.6% of followers
Place on Instagram
| Among all channels on Trari | In the category Art, crafts, magic and photography | |
|---|---|---|
| By Instagram followers | 725 of 2,442 | 12 of 38 |
Ranked among the channels whose Instagram account is on Trari.
Instagram followers: Art, crafts, magic and photography
Latest posts
Tap a post to see it here
| Post | Type | Posted | Views | Likes | Comments |
|---|---|---|---|---|---|
| A lot on the line😳 | Reel | October 26, 2026 | 4,443,688 | 166,088 | 102 |
| One of my favorite birthdays 🎂💖 thank you to my friends and family who… | Carousel | October 23, 2026 | - | 7,040 | 203 |
| Her brain was locked in🧠 | Reel | October 16, 2026 | 3,279,161 | 194,992 | 552 |
| #WBPartner Can’t believe I gave a rug to THE tomcruise 🤠 Thank you warnerbros… | Reel | October 3, 2026 | 427,740 | 29,087 | 189 |
| Finally made it happen🤭 If you like YouTube, you’re going to love YouTube… | Reel | September 27, 2026 | 173,245 | 8,260 | 58 |
| Who had the richest laugh? 💸💰 | Reel | September 23, 2026 | 715,386 | 30,254 | 76 |
| Gotta be ready🤏🏻💵 zhc munchie.michelle kai_the_guyyyy | Reel | September 21, 2026 | 11,879 | 179 | 4 |
| Honeymoon Room Tour🌴 | Reel | September 8, 2026 | 70,107 | 2,718 | 36 |
Of the 15 latest posts: 14 Reels and 1 carousel.
As of November 10, 2026
Follower, post, like, comment and view counts in this part are Instagram's. The changes and the "usually" figures are Trari's own calculations.
YouTube: What happened lately
November 5, 2026 passed 1M views Surprising Tom Cruise at his movie🤯 The video passed 1,000,000 views.
On today's chart 4M views since yesterday
SIMJI puts her hair color on a toy fishing line
Blue and pink or back to black: a magnetic fishing game decides which pair owes the other a makeover.
This week on the channel +42M views this week
Fruit-shaped cakes put SIMJI's mental math to the test
A multiplication challenge replaces rug-making in the channel's only new upload, with zero becoming a surprisingly useful answer.
The video drawing the most views now
Her brain was locked in🧠
- Video published
- October 16, 2026
- Video views so far
- 23,506,067
- Video views, pace per day
- 324,812
- Views on its first day
- 2,710,895
Similar channels
YouTube: Position on Trari and in the category
| Among all channels on Trari | In the category Art, crafts, magic and photography | |
|---|---|---|
| By subscribers | 185 of 5,393 | 5 of 104 |
| By views gained this week | 364 of 5,274 | 10 of 103 |
| By views gained in the last 30 days | 229 of 5,043 | 7 of 95 |
The ranking by views counts only channels whose weekly number is available.
- The channel's share of the category
- 2.7% of all views the category's channels gained this week
Subscribers in the category Art, crafts, magic and photography
Views gained this week in the category Art, crafts, magic and photography
YouTube: Trophy cabinet
Trophies on the overall chart
The overall chart ranks the most watched videos of all categories together: every day, every week and every month. A trophy goes to a video that reached No. 1, 2 or 3. To the chart ›
No trophy yet (one of the top three places)
Medals on the category charts
1
3
1
Each category, such as music, entertainment or sports, has its own chart. A medal goes to a video that reached No. 1, 2 or 3 on it.
- No. 3 · The DIY, art & crafts daily chart - Shorts · October 21, 2026Her brain was locked in🧠The third most watched Short in DIY, art & crafts that day.
- No. 2 · The DIY, art & crafts daily chart - Shorts · October 20, 2026Her brain was locked in🧠The second most watched Short in DIY, art & crafts that day.
- No. 2 · The DIY, art & crafts daily chart - Shorts · October 19, 2026Her brain was locked in🧠The second most watched Short in DIY, art & crafts that day.
- No. 1 · The DIY, art & crafts daily chart - Shorts · October 18, 2026Her brain was locked in🧠The most watched Short in DIY, art & crafts that day.
- No. 2 · The DIY, art & crafts daily chart - Shorts · October 17, 2026Her brain was locked in🧠The second most watched Short in DIY, art & crafts that day.
The daily charts are counted since October 16, 2026.
YouTube: Subscribers, last 30 days
October 13, 2026: 12,300,000 subscribers → November 11, 2026: 12,400,000 subscribers
YouTube: Total views, last 30 days
October 13, 2026: 9,920,385,312 views → November 11, 2026: 10,035,573,544 views · average: 3,972,008 views a day
YouTube: The channel's latest videos
The last 15 videos uploaded to the channel, with today's numbers. Click a video to play it here.
| Video | Uploaded | Length | Views | Per day | First day | Likes | Comments |
|---|---|---|---|---|---|---|---|
 A lot on the line! | October 25, 2026 | 1:25 short | 14,406,224 | 156,789 | 3,163,582 | 209,555 | 874 |
 Her brain was locked in🧠 | October 16, 2026 | 1:59 short | 23,506,067 | 324,812 | 2,710,895 | 500,697 | 5,309 |
 Gluing a Rug with Nail Polish | October 11, 2026 | 0:49 short | 2,813,072 | 44,743 | - | 66,441 | 1,002 |
 Surprising Tom Cruise at his movie🤯 | October 3, 2026 | 0:56 short | 1,102,143 | 12,124 | - | 38,182 | 456 |
 I Turned my Dog into a Rug | September 30, 2026 | 13:26 | 1,209,569 | 4,908 | - | 12,154 | 814 |
 Finally made it happen🤭If you like YouTube, you’re going t… | September 27, 2026 | 0:55 short | 1,923,757 | 19,271 | - | 43,839 | 544 |
 Gotta be ready🤏🏻💵 @ZHCYT @ZachAndMichelle @SIMJIandKai | September 21, 2026 | 0:34 short | 754,252 | 5,206 | - | 21,093 | 290 |
 Honeymoon Room Tour🌴 | September 8, 2026 | 1:42 short | 1,147,393 | 3,774 | - | 38,048 | 586 |
 Just who I was looking for😳 | August 31, 2026 | 1:03 short | 765,835 | 3,581 | - | 25,119 | 851 |
 Gluing a Rug with World's Blackest Paint | August 24, 2026 | 1:02 short | 16,154,247 | 141,441 | - | 439,139 | 3,202 |
 Had to do this🥹 | August 17, 2026 | 0:48 short | 1,530,288 | 3,709 | - | 42,427 | 324 |
 Gluing a Rug with NeeDoh | August 6, 2026 | 1:14 short | 29,024,230 | 49,412 | - | 514,464 | 10,688 |
 Disgusting Crumbl Cookies of the Week🍪🤢 | August 2, 2026 | 1:15 short | 7,294,077 | 20,169 | - | 205,514 | 1,195 |
 Gluing Rugs with Your WEIRDEST Ideas (AGAIN) | July 31, 2026 | 16:13 | 1,680,645 | 6,737 | - | 9,560 | 1,453 |
 I wasn't expecting that😳 | July 28, 2026 | 2:01 short | 25,751,145 | 81,292 | - | 415,032 | 4,029 |
Audience engagement
- likes per 1,000 views
- 20.0 in the category: 17.2
- comments per 1,000 views
- 0.2 in the category: 0.3
- a video's usual first day on this channel
- 202,610 views
- short vs long
- 13 short (up to 3 minutes), 2 long
average views per short video: 9,705,594
average views per long video: 1,445,107
YouTube: Most watched videos (not Shorts)
| Video | Uploaded | Length | Views |
|---|---|---|---|
 KATSEYE Asked Me to Make Them a Rug | September 1, 2025 | 6:04 | 9,920,162 |
 I Gave Rugs to Stray Kids | April 3, 2026 | 8:21 | 3,704,926 |
 I Gave a Rug to a Fish | November 16, 2025 | 13:07 | 3,640,429 |
 I Gave a Rug to the Grinch | December 29, 2025 | 8:06 | 3,326,206 |
 My First Kids' Choice Awards... | July 22, 2024 | 5:55 | 2,281,857 |
YouTube: Most watched Shorts
| Video | Uploaded | Length | Views |
|---|---|---|---|
 Tufting a Rug for a STRANGER😱 | July 13, 2023 | 0:27 | 237,672,804 |
 Tufting an M&M Rug | July 17, 2022 | 0:16 | 234,306,013 |
 Tufting a Pooping Sign Rug | March 18, 2021 | 0:27 | 154,838,349 |
 Can't believe I found her!😱 @blogilates | January 27, 2025 | 1:54 | 136,238,008 |
 Tufting a Flower Coaster Rug (ASMR) | August 21, 2021 | 0:41 | 134,134,376 |
YouTube: What happened on the channel in the last 30 days
The days when the channel's numbers left the ordinary.
- MilestoneSurprising Tom Cruise at his movie🤯 The video passed 1,000,000 views.
- MilestoneA lot on the line! The video passed 10,000,000 views.
- Views jumpThe whole channel ran that day at 11,704,479 views a day, 2.7 times a normal day (4,412,645).
- MilestoneA lot on the line! The video passed 1,000,000 views.
- MilestoneI Turned my Dog into a Rug The video passed 1,000,000 views.
- Video surgingHad to do this🥹 The video ran that day at 24,294 views a day, 2.3 times its usual pace (10,744).
- Video surgingJust who I was looking for😳 The video ran that day at 26,234 views a day, 2.8 times its usual pace (9,405).
- Video surgingHoneymoon Room Tour🌴 The video ran that day at 32,919 views a day, 2.9 times its usual pace (11,316).
- Video surgingGotta be ready🤏🏻💵 @ZHCYT @ZachAndMichelle @SIM… The video ran that day at 50,711 views a day, 3.4 times its usual pace (15,012).
- MilestoneHoneymoon Room Tour🌴 The video passed 1,000,000 views.
- Subscriber surgeAn unusual change in the channel's numbers.
- Views jumpThe whole channel ran that day at 12,604,471 views a day, 3 times a normal day (4,204,464).
Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube, Meta Instagram
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
Stories
This week on the channel +31M views this week
SIMJI nears ten billion views with a hair-color wager
Her only new upload pairs a magnetic fishing game with a blue-and-pink consequence for SIMJI and Kai.
On today's chart 4M views since yesterday
SIMJI puts her hair color on a toy fishing line
Blue and pink or back to black: a magnetic fishing game decides which pair owes the other a makeover.
This week on the channel +42M views this week
Fruit-shaped cakes put SIMJI's mental math to the test
A multiplication challenge replaces rug-making in the channel's only new upload, with zero becoming a surprisingly useful answer.
This week on the channel +15M views this week
Nail polish gets a rug-making assignment from SIMJI
Her only new upload approaches a million views, adding another unlikely material to her gluing experiments.
This week on the channel one video this week
SIMJI's NeeDoh rug gluing video still leads at 52 days
Three rug videos from the summer are carrying the channel, while the week's single short, tagging ZHC and Zach and Michelle, found a gentle…