A birthday party a month late, told twice, for Matt & Abby Howard

The family celebration arrived in two different cuts a day apart, alongside a video about a broken family tradition that has passed a million views.

Channel: Matt & Abby HowardStory of October 1, 2026Trari Newsroom

Why this story? The channel's weekly summary: what went up this week, what is drawing views now, and where the channel stands among similar channels.

I broke a family tradition

Matt & Abby Howard's about text promises a new video every other week. This week brought three, and two of them are about the same party.

The subject is their son's third birthday, celebrated a month after the date. The first cut, "Throwing Our 3-Year-Old's Birthday Party One Month Late," went up on September 29. A day later came "We threw our son’s birthday a month late," which drew more than half a million views in its first 24 hours. It is now the busiest video on the channel by a wide margin, gathering views several times faster than the earlier version of the same story.

The week's biggest total belongs to the third upload. "I broke a family tradition" passed 1.2 million views in about two days. The title keeps the tradition a secret, and it is still moving quickly, though the newer birthday video has passed it in daily pace.

The channel now has more than eight billion lifetime views. Among couples and family channels, it ranks third by subscribers in its group, just above The Norris Nuts. Jay & Sharon, The CAN Family and Shab & Kassie are all running above their usual daily views, while JUSTKASS, Wu’s World and Cash & Maverick are quieter than usual.

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The videos drawing views on Matt & Abby Howard right now

We threw our son’s birthday a month late611,448 views · 2026-09-30 Throwing Our 3-Year-Old's Birthday Party One Month Late154,233 views · 2026-09-29

The numbers

Here is how Matt & Abby Howard's channel and its newest videos stand.

subscribers

8,160,000

total views

8,220,740,807

this week's videos (first-day views)

We threw our son’s birthday a month late

520,226

Throwing Our 3-Year-Old's Birthday Part…

128,366

compared with similar channels (subscribers)

Jay & Sharon

10,200,000

The CAN Family

9,750,000

Matt & Abby Howard

8,160,000

The Norris Nuts

8,030,000

Lively Lewis Show

7,390,000

Shab & Kassie

6,740,000

JUSTKASS

6,450,000

Wu’s World

5,790,000

Cash & Maverick

5,610,000

As of October 1, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube

Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.

Where next?

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