Asmongold questions Unknown 9's multimedia ambitions after closure report

His reaction moves from sparse Steam activity to a broader argument about what publishers choose to fund.

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Asmongold TV Story of November 12, 2026Trari Newsroom

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Why this story? One of the most watched videos since yesterday, with 1,447,077 views.

LMAO WHAT THE F*CK

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0:00Asmongold introduces a report that Bandai Namco is dissolving Unknown 9 developer Reflector Entertainment.
0:41Steam charts show low concurrent activity for Unknown 9, which becomes the starting point for his criticism.
2:04He asks Grok about the production budget and estimated financial loss.
3:20A planned multimedia-universe timeline prompts questions about the scale of Unknown 9's ambitions.
5:37John Gibson's post leads into a discussion of studio politics, layoffs and Tripwire's games.
12:44He argues publishers should stop financing unprofitable projects and development practices.

An entire fictional universe is a lot to build around a game struggling to attract players. That contrast drives Asmongold's reaction to a report that Bandai Namco is dissolving Reflector Entertainment, the studio behind Unknown 9: Awakening.

The stream excerpt on Asmongold TV drew about 1.4 million views since yesterday. Behind the deliberately uninformative title, "LMAO WHAT THE F*CK," is a tour through player charts, franchise plans and Asmongold's blunt assessment of big-budget game development.

He begins with a social media post announcing the closure, then opens SteamDB to examine Unknown 9's low concurrent player counts. Those charts show people playing on Steam at a particular time, not the game's total sales, but they supply the starting point for his criticism.

The more revealing stop is a graphic laying out the planned Unknown 9 multimedia universe. Asmongold questions the expense and ambition of that wider project when the game itself has struggled. He also consults Grok for an estimate of the financial loss, rather than working through a publisher's financial statement.

From there, the discussion widens. He reads former Tripwire Interactive CEO John Gibson's post about studio politics and layoffs, checks activity for Killing Floor and Maneater, and examines another post comparing Western development costs with Chinese titles such as Phantom Blade Zero.

His conclusion is a funding argument: publishers should stop supporting practices and projects that cannot find a paying audience. "Step one: don't make products that lose money," he says near the end.

Published on Trari