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Video taking off 12x its usual first day

Josh Hokit asks Ciryl Gane for a translation at UFC face-off

The Times Square staredown drew an unusually large audience, with the sunglasses coming off before the conversation hit a language barrier.

Why this story? The video opened at a pace of 793,763 views a day, 12 times a normal first day on this channel (63,661).

Gane and Hokit come face to face #ufc334Gane and Hokit come face to face #ufc334

Josh Hokit opens with a height joke, then removes his sunglasses to look Ciryl Gane directly in the eyes. Gane answers by taking off his beanie and saying something Hokit doesn't understand.

"What does it mean?" Hokit asks. Later, still facing Gane, he changes his position: "Yeah, I know exactly what that means."

That exchange sits at the center of UFC's Short, "Gane and Hokit come face to face #ufc334," filmed on an outdoor stage in Times Square at night. This is a promotional face-off ahead of their heavyweight championship bout, not footage from the fight itself.

The clip drew roughly 800,000 views in its first day, far beyond the channel's usual start for Shorts. Its comment section was even more unusually busy, attracting nearly 37 times the usual first-day comments. Viewers keep returning to Hokit's sunglasses and his opening remark about Gane's height.

Hokit also brings a basketball boast into the staredown, telling Gane, "I'll beat you at your own game." Elsewhere in UFC's fight-week coverage, the sporting detour is gentler: an Embedded episode shows Gane taking swings at a golf simulator while Hokit gets in some training. On the Times Square stage, though, neither needs sporting equipment to keep the exchange going.

Published on Trari

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The facts
Channel
UFC
Subscribers
23,200,000
Channel views, last 7 days
44,797,471
Channel views, pace per day
8,023,125 (on a normal day: 7,915,915)
Video published
November 11, 2026
Video views so far
949,016 (less than a day online)
Video views, pace per day
849,789

The numbers

The face-off's first-day views and comments both ran well above UFC's usual Shorts activity.

the video's first day
usual first day here
63,661
this video
793,763
subscribers
23,200,000
no significant change in the last 7 days
total views
12,973,101,733
views per day
8,023,125
typical day: 7,915,915
the video
views
949,016
likes
24,196
comments
2,275
days online
1
subscribers: this channel and similar channels
UFC
23,200,000
UFC BJJ
113,000
As of November 12, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
Developed with YouTube

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