This week on the channel +11M views this week

The Root reaches 310,000 subscribers amid Ole Miss coverage

Sixteen uploads span students speaking out, a Memphis veteran's noisy neighbor and Ayanna Pressley's message about public service.

Channel:

The Root Story of November 13, 2026Trari Newsroom

Why this story? The channel's weekly summary: what went up this week, what is drawing views now, and where the channel stands among similar channels.

The Connection Between this Ole Miss Student and A Racist Car Dealership | The Root

What did you think?

The Root added 24,000 subscribers over the past week, with its reporting on racism at Ole Miss and life beside a Memphis data center drawing its largest audiences among the new uploads. Daily views are running at nearly twice the channel's usual pace.

The most-watched upload, "The Connection Between this Ole Miss Student and A Racist Car Dealership | The Root," has reached about 1.7 million views. Charity Faye Alexander revisits customers' accounts of racist treatment at a Wisconsin dealership, including Carolyn Ward's experience of receiving an offensive ape GIF. A dealership representative says the employee responsible no longer works there. Attorney William Sulton calls for mandatory anti-racism training.

The channel then returned to the students themselves in "Ole Miss Students Targeted by Racism Speak Out | The Root." That follow-up gives space to the people living with the hurt while the university investigates the doorbell-camera incident.

The Memphis story currently has the strongest daily viewing momentum. Loretta Young Thornton, a retired Army veteran, describes the industrial noise from Elon Musk's neighboring AI data center intruding on the home she named "Serenity." It is a particularly concrete way into a technology story: not what AI can do, but what its infrastructure sounds like next door.

Among similarly sized news channels, RTÉ News is also seeing above-usual daily viewing, while New York Times Events has had a quieter week with no subscriber gain. The Root's broader slate includes Ayanna Pressley invoking Kobe Bryant's "Job's not finished" message, and Brittany Norwood reflecting on her father's Army service and the history of Black Americans fighting for the right to serve.

Published on Trari

Most watched today ›