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Video taking off 108x its usual first day

Memphis resident says Musk's data center has disturbed her "Serenity"

The Root's interview clip centers on Loretta Thornton's determination to stay in the home she named for its quiet.

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Why this story? The video opened at a pace of 509,306 views a day, 108 times a normal first day on this channel (4,714).

Elon Musk's Data Center Is Making Life Miserable for this Memphis Mother | The RootElon Musk's Data Center Is Making Life Miserable for this Memphis Mother | The Root

Loretta Thornton gave her house a name before the data center arrived next door. "I bought this house, named her Serenity, because it was just that quiet out here," she says.

Now, in a short interview posted by The Root, industrial cooling equipment fills the picture. Thornton says it runs around the clock. Her children want her to relocate, but she has no intention of surrendering her home.

Thornton lives in ' neighborhood, beside the Colossus 2 AI data center belonging to Elon Musk's company, . The clip carries a Tennessean credit and contrasts her account of trees and wildlife with the cooling units operating nearby. The Root identifies her as a retired Army veteran and Postal Service retiree.

Her account reached roughly half a million views in its first day, more than a hundred times the usual start for The Root's Shorts. The comments were similarly far busier than usual. Viewers call for the clip to be shown at local data-center meetings, discuss relocation costs and raise questions about where such facilities are built.

For Thornton, the issue is not an abstract argument about artificial intelligence. It is the sound outside the house she chose for its peace. She laughs during the interview and explains that getting angry will not help, but her position on leaving is firm: "You can't put me out. I'll stay here."

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The facts
Channel
The Root
Subscribers
302,000 ▲ 24,000 this week
Channel views, last 7 days
7,967,493
Video published
November 9, 2026
Video views so far
741,492 (2 days online)
Video views, pace per day
697,617

The numbers

Thornton's interview drew an unusually large first-day audience for The Root's Shorts, along with a sharp increase in comments.

the video's first day
usual first day here
4,714
this video
509,306
subscribers
302,000
▲ 24,000 in the last 7 days
total views
71,589,609
the video
views
741,492
likes
43,729
comments
3,672
days online
2
subscribers: this channel and similar channels
Page Six
309,000
The Root
302,000
Juno News
278,000
As of November 11, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
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In which state is Memphis, the setting of Thornton's interview?