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Video taking off 143x its usual first day

Dana White declines Trump's joking White House job offer

SBS News's clip captures the UFC chief's refusal after Trump says his invitation to become press secretary was "just a little fun".

Why this story? The video opened at a pace of 413,038 views a day, 143 times a normal first day on this channel (2,895).

Dana White rejects White House press secretary jobDana White rejects White House press secretary job

Donald Trump pointed to the White House emblem behind him and offered a choice: the press secretary's podium or the .

"Dana, would you like to be press secretary of the United States of America?" the president asked in front of reporters. White's answer came from off-camera: "I do not want to be in politics, no."

The brief exchange has drawn nearly 390,000 views in less than a day on SBS News's channel, putting it more than a hundred times above the broadcaster's usual first-day audience for Shorts.

There was a real vacancy behind the joking invitation. SBS reports that the press secretary position has been open since mid-October, when left less than five days into the job.

Trump had proposed White for the position in a Saturday Truth Social post, before saying a day later that he had been kidding. His renewed invitation in front of reporters gave White an opportunity to answer for himself.

After White politely declined, Trump brought the exchange, and the briefing, to a close: "I am devastated to hear this. Goodbye, everybody."

Published on Trari

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The facts
Channel
SBS News
Subscribers
657,000 ▲ 2,000 this week
Channel views, last 7 days
3,161,679
Channel views, pace per day
584,333 (on a normal day: 316,243)
Video published
November 10, 2026
Video views so far
389,891 (less than a day online)
Video views, pace per day
413,038

The numbers

The Short's early views and comments are both far above SBS News's usual first day for this format.

the video's first day
usual first day here
2,895
this video
413,038
subscribers
657,000
▲ 2,000 in the last 7 days
total views
316,994,090
views per day
584,333
typical day: 316,243
the video
views
389,891
likes
3,010
comments
241
days online
1
subscribers: this channel and similar channels
SBS News
657,000
WSJ News
648,000
As of November 11, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
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