em takes her DIY bangs to The Drew Barrymore Show
Eight uploads connect national TV, bridal hair and a mock wedding shoot that has reached nearly 1.5 million views.
Why this story? The channel's weekly summary: what went up this week, what is drawing views now, and where the channel stands among similar channels.
cutting my bangs on the Drew Barrymore Show 😭
Next story: em's rainy NYC wedding shoot gets a rainbow finish
The bangs made national TV. em's week brought a small sequence of its own: doing her hair for the appearance, cutting her bangs on The Drew Barrymore Show, then watching herself on television.
For a channel whose most-watched Shorts include DIY butterfly cuts and curtain bangs, that is a particularly fitting trip out of the home hair salon. The watch-back video has already become one of her busiest uploads right now, drawing almost as many daily views as the week's standout, her rainy New York wedding shoot.
That shoot wasn't an actual wedding. em and her fiancé Wes modeled for a photography workshop, taking bridal portraits at Bethesda Terrace, riding the subway in wedding attire and stopping for warming soup at Woorijip. Viewers are asking to see the finished photographs, joking about the rainbow's impeccable timing and discussing the appeal of wedding pictures without wedding-day pressure. A separate bridal-hairstyle upload lets the hair preparation have its own moment.
The week's mix also included a sponsored Coach bag-delivery video. Across the channel, em added 2,000 subscribers, though her daily views are currently a little below their usual level. Among nearby travel channels, Sailing Nahoa and JetLag Warriors had no subscriber growth over the week, while Chris Howett added a similar number to em.
The television watch-back is the new thread to follow within this week's viewing: it is drawing substantially more daily attention than either the preparation clip or the televised bang cut itself.
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What viewers say
The comments under "taking wedding photos on a rainy day in NYC ☔️🌧️"
Having a wedding photoshoot without the pressure of it being a real wedding photoshoot actually sounds amazing
@auro_nmsSee it on YouTubethe rainbow was a paid actor
@alanaswissSee it on YouTubeI hope you post some of the final edits! These look so cool already
@nonenessSee it on YouTube
3 more comments
I can imagine your guests randomly seeing this somewhere and being like "THE WEDDING IS OVER?!"
@nac3702See it on YouTubeThat rainbow! OMG. You both look beautiful :)
@JeanneHaegeleSee it on YouTubeThis was my actual wedding. Vows and photos at Bethesda terrace, more photos at the Lotte Palace hotel where we stayed, and then we took taxis all around the city and (iconic) bar hopped. Couldn't have asked for a better wedding!
@emeralddennis6966See it on YouTube
Public comments from the video's page on YouTube
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The videos drawing views on em right now
taking wedding photos on a rainy day in NYC ☔️🌧️1,476,716 views · 2026-11-08
watching myself on the Drew Barrymore show 📺😀129,084 views · 2026-11-12
doing my hair to be on national TV 🙂📺127,714 views · 2026-11-10
delivering a @coach bag to somebody who deserves it 💕 #CoachPartner46,614 views · 2026-11-10
easy bridal hairstyle for a wedding shoot! 👰🏻♀️44,943 views · 2026-11-08
- Channel
- em
- Subscribers
- 444,000 ▲ 2,000 this week
- Channel views, last 7 days
- 3,102,176
- Videos published this week
- 8
- Video published
- November 11, 2026
- Video views so far
- 74,931
- Views on its first day
- 55,855
The numbers
Here is how em's uploads and audience moved over the week.
💡 Test your knowledge
How do em and Wes travel to lunch during their mock wedding shoot?
The couple ride the subway in wedding attire before stopping for food at Woorijip.

