Chris Kohler's AI investment pivot: "delicious treats"
Krispy Kreme becomes the unlikely alternative to Nvidia in an office sketch that has passed 1.5 million views.
No. 90 on the daily chartNo. 2 on the Money chart
Why this story? The video opened at a pace of 1,557,859 views a day, 11 times a normal first day on this channel (145,456).
Delicious treats. #finance #nvidia
Chris Kohler plays both sides of a desk-to-desk conversation in which the proposed answer to high-tech market anxiety is a doughnut.
In "Delicious treats. #finance #nvidia", one office worker wants to know whether the AI bubble is bursting. His bespectacled colleague isn't accepting the premise: "Awfully bold of you to assume there's a bubble." He does, however, have another investment theme in mind.
Kohler points to Krispy Kreme outperforming Nvidia on the share market this year, turning that comparison into an increasingly earnest case for switching attention from artificial intelligence to sugary snacks. This is a staged comedy sketch, with the finance presenter supplying both the questions and the deadpan answers.
The Short reached roughly 1.5 million views before its first full day, putting it on course for more than ten times his usual first-day audience. Its comment section is also several times busier than usual.
Viewers are extending the treats-as-investment joke, imagining a sugar boom and a Krispy Kreme bubble. Others have spotted the word "dignity" on the coffee mug. One longtime viewer says Kohler's office characters have become so convincing that they sometimes forget he is the whole staff.
Published on Trari
Where next?
What viewers say
You heard it here first folks, AI is old news, we are now into treats!!!
@doubleleterladySee it on YouTubeLove "dignity" being on the side of the coffee mug.
@wayneivers732See it on YouTubeI've been watching Chris for 2 years, my sub conscious really began to believe there are at least 3-4 different ppl working in that office
@altugozhanSee it on YouTube
4 more comments
In stressful times, people spend more on affordable treats. There could be some sweet profit to be made.
@babybowtieSee it on YouTubeI believe in the sugar boom of 2027.
🍩🚀🌙@aussienick01See it on YouTubeI'm 100% on board with inflating a Krispy Kreme bubble
@zolpSee it on YouTubeWho doesn't love delicious treats?! 🍩😆
@daveclark6324See it on YouTube
Public comments from the video's page on YouTube
- Channel
- Chris Kohler
- Subscribers
- 642,000 ▲ 16,000 this week
- Channel views, last 7 days
- 14,722,709
- Channel views, pace per day
- 2,786,721 (on a normal day: 1,722,772)
- Video published
- November 9, 2026
- Video views so far
- 1,510,606 (less than a day online)
- Video views, pace per day
- 1,557,859
The numbers
The doughnut detour drew an unusually fast audience, with comments arriving well above Kohler's usual first-day level too.
💡 Test your knowledge
Which type of computer hardware is Nvidia best known for?
Nvidia is best known for graphics processing units, which are also widely used for AI computing.

