Curl tips and Kevin Murphy bring variety to Chlöe Swift's week
Four new Shorts span salon life, a three-in-one curling wand and a question for a haircare brand founder.
Chlöe Swift Stylist
Story of Why this story? The channel's weekly summary: what went up this week, what is drawing views now, and where the channel stands among similar channels.
these 4 things will CHANGE your curls #hairstylist #curls #curling #hairtips
Chlöe Swift's most watched new upload put technique before equipment: "these 4 things will CHANGE your curls #hairstylist #curls #curling #hairtips" reached about 12,000 views. It is also the strongest daily draw among her featured videos, giving a compact tips format a busy place alongside her longer tool reviews.
The other new Shorts offered different angles on the hairstylist's working world. "Behind the chair with Chlöe 💛 salon diary part 2 #shorts #luxuryhair #hairappointment #hairstylist" had the next-largest audience, followed by a test of a three-in-one curling wand. A smaller interview upload asked Kevin Murphy why he started his own product line, shifting the conversation from using haircare products to the thinking behind making them.
Across the library, views added up to roughly 585,000 over the week, while subscribers stayed unchanged. Her daily viewing pace is currently well above its usual level. Among nearby style channels, Ash! had a particularly substantial viewing week, while The Sunday Times Style and Natalia Trevino Amaro were quieter than Chlöe.
Her two Dyson reviews remain active viewing draws, and their appeal is in the practical questions. "NEW Dyson Airsmooth Review | Is this the Blowdry Brush You Need?" covers hair preparation, fringe styling, cleaning the brush and how many passes to make. "Dyson Corrale CoolShine Straightener Review | My Brutally Honest Thoughts" turns to detachable cooling plates, sectioning, shine and whether the straightener can create curls. For Chlöe, the product launch is only the starting point: the useful part is figuring out what it is like to work through the hair.
Published on Trari
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The videos drawing views on Chlöe Swift Stylist right now
Behind the chair with Chlöe 💛 salon diary part 2 #shorts #luxuryhair…7,338 views · 2026-10-05
trying the new diva pro stylings 3-in-one curling wand #shorts #curli…2,625 views · 2026-10-07
I asked Kevin Murphy why he started his own product line #shorts #kev…727 views · 2026-10-08
NEW Dyson Airsmooth Review | Is this the Blowdry Brush You Need?28,854 views
Dyson Corrale CoolShine Straightener Review | My Brutally Honest Thou…9,882 views
- Channel
- Chlöe Swift Stylist
- Subscribers
- 168,000
- Channel views, last 7 days
- 585,190
- Videos published this week
- 4
- Video published
- October 8, 2026
- Video views so far
- 12,239
- Views on its first day
- 5,044
The numbers
Here is Chlöe's week in views, subscribers and uploads.
💡 Test your knowledge
Which haircare founder does Chlöe question in one of her new Shorts?
Chlöe's upload title says she asked Kevin Murphy why he started his own product line.