Maks Giordano uses jazz and punk to question AI's direction
His TEDxBerlin talk argues that intuition, taste and wandering matter more when machines can make almost anything faster.
Why this story? The video opened at a pace of 35,262 views a day, 392 times a normal first day on this channel (90).
Why AI shouldn’t decide our future | Maks Giordano | TEDxBerlin
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- 2:02Old visions of the future reveal human desires more reliably than they predict specific technologies, Giordano argues.
- 4:49Machines can optimize a route, but choosing which destinations deserve pursuit remains a human responsibility.
- 6:32Keith Jarrett's inadequate piano illustrates intuition: sensing a possibility before being able to justify it.
- 9:05Punk and Rick Rubin illustrate taste, the judgment to select patterns or break with them.
- 11:18Hilma af Klint and historical alchemists illustrate the value of wandering beyond immediately practical goals.
- 14:10His answer to the title's question: envision desirable long-term futures, then work backward to build them.
Maks Giordano calls himself a "professional optimizer," someone paid to help clients get somewhere faster. His TEDxBerlin talk asks whether getting there quickly is enough: who decided the destination was worth reaching?
Posted on TEDx Talks, "Why AI shouldn't decide our future | Maks Giordano | TEDxBerlin" drew more than 21,000 views in its first ten hours, a start far beyond the channel's usual opening for regular videos.
Giordano begins with an old German book imagining life in the year 2000. Those visions, he argues, reveal human desires more reliably than they predict inventions. That distinction becomes his central point about AI: being able to optimize a path is not the same as knowing which path deserves our effort.
"We confuse predicting the future with choosing it," he says.
Rather than staying with software, he turns to music. He recounts Keith Jarrett's performance on an inadequate piano at the Köln Concert as an example of intuition finding possibilities inside a constraint. Punk and producer Rick Rubin become his examples of taste: creating more options is different from judging which ones matter, or which conventions need breaking.
His third human quality is wandering, illustrated through Hilma af Klint's abstract art and the experiments of historical alchemists. The argument is not simply that people should work faster alongside machines. It is that searching without an immediately useful destination has value too.
Giordano closes with a practical reversal: imagine the long-term future you actually want, then work backward to decide what to build.
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- Channel
- TEDx Talks
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- 44,700,000
- Channel views, last 7 days
- 11,204,496
- Channel views, pace per day
- 2,648,142 (on a normal day: 1,607,361)
- Video published
- November 13, 2026
- Video views so far
- 21,561 (less than a day online)
- Video views, pace per day
- 35,262
The numbers
Giordano's talk made an unusually fast start among TEDx Talks' regular uploads. Here is how its opening compares with the channel's usual first day.
💡 Test your knowledge
Which artist does Giordano use to illustrate the value of wandering?
Giordano draws on Hilma af Klint's abstract art when discussing search and wandering.


