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Video taking off 13x its usual first day

Hurricane Polo's surf warning sends NBCLA thirteen times past normal

On its own, the day-old coastal report is drawing about a sixth of the views the whole Los Angeles station channel collects in a typical day.

Why this story? The video opened at a pace of 81,809 views a day, 13 times a normal first day on this channel (6,241).

SoCal coast braces for high surf from Hurricane PoloSoCal coast braces for high surf from Hurricane Polo

Is a surf warning enough to shake up NBCLA's routine? This one was. "SoCal coast braces for high surf from Hurricane Polo" spent its first day moving at roughly thirteen times the pace of a typical new upload on the channel.

That gap stands out because NBCLA posts a steady flow of local segments, and most of them open with a few thousand views before the next story arrives. This report skipped the quiet start. It also drew views far faster than conversation, with only a small handful of comments under it.

NBCLA is the YouTube home of KNBC, NBC's own station in Los Angeles. Its weather desk has spent the day with a storm hundreds of miles offshore, and the Southern California beaches waiting for its waves.

Published on Trari

The facts
Channel
NBCLA
Subscribers
421,000
Channel views, pace per day
458,484
Video published
September 27, 2026
Video views so far
74,431 (less than a day online)
Video views, pace per day
81,809

The numbers

Here is how the storm report's first day compares with the start a new NBCLA upload usually gets.

the video's first day
usual first day here
6,241
this video
81,809
subscribers
421,000
total views
473,071,334
views per day
458,484
the video
views
74,431
likes
183
comments
18
days online
1
compared with similar channels (subscribers)
NBC Chicago
452,000
FOX 29 Philadelphia
427,000
CBS Philadelphia
424,000
NBCLA
421,000
WCCO - CBS Minnesota
420,000
FOX 13 Seattle
401,000
As of September 28, 2026 · Data source: Trari Social News, Trari Traffic Trends and Ranking Platform, Google YouTube
Subscriber, view, like and comment counts are YouTube's. Rates, usual days, rankings, comparisons and categories are Trari's own calculations.
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